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Pharma sales – it’s a different world

Sales Training Connection

On the other side of the table with fewer sales reps seeing physicians face-to-face, physicians have come to accept the new normal – fewer free office lunches, reduction in paid speaker programs, and cuts in dollars paid for pharmaceutical and marketing research. Pay-for-performance is on the rise. Regulators are becoming more risk-averse.

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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

Arts & Entertainment, Construction, Human Resources, Legal & Government, and Real Estate have the highest open rates. Legal and Government: 44%. Professional Training and Coaching: 36%. What is the average email open rate for legal and government companies? Hospitality: 40%. Insurance: 38%. Media: 32%.

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7 Highly Effective LinkedIn Summary Templates for Sales Reps

Hubspot Sales

Are your buyers in a traditional sector, like medicine, banking, academia, government, or law? Here’s an example: As a pharmaceutical sales professional specializing in Cardiology, Nephrology, and Endocrinology, I help hospitals, clinics, and independent medical facilities find the most effective medical and pharmaceutical treatment options.

LinkedIn 118
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New Directions for Medical Device Sales Reps: Carpets vs. Clinics (Part 1)

Corporate Visions

I recently went to a sales enablement conference where a senior training manager from a medical devices company talked about how her salespeople need to get better “selling in the carpeted areas of the hospital.” Most medical device sales reps have been trained to be effective in the clinic selling to healthcare practitioners.

Margin 40
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First to Flop: the Mechanics of Change

Xvoyant

Dick put everything into his training and while using the “modern” techniques of his day, he was never particularly good. However, the high jump rules stated only that a jumper must only jump off one foot at takeoff and there was no rule governing how a competitor crossed the bar…so long as she or he got over it.

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Interview Abstract: Why Selling with Value Requires Modern Tools + Modern Training

The ROI Guy

I recently had the opportunity to interview Dario Prolio from leading sales training and performance management firm Richardson. On the surface, a training program looks very basic to these people, and they cop an attitude that the training is too basic. Even very senior-level people don’t know how to do it.

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5th issue impacting medical sales in 2013 – customer satisfaction

Sales Training Connection

will be based in part on patient satisfaction – determined by a 27-question government survey administered to patients. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection. Next year nearly $1B in payments to hospitals in the U.S. ©2012 Sales Horizons, LLC.