Babette Ten Haken

DECEMBER 28, 2017

One Millimeter Mindset customer retention moves you and your organization one millimeter outside your current comfort level. More importantly, One Millimeter Mindset customer retention is about today and tomorrow, not yesterday. The following One Millimeter Mindset customer retention blog posts represent the top posts from 2017.

Retention 74

Retention Customer SME Engineering 74

Babette Ten Haken

NOVEMBER 28, 2018

Are competing customer retention cultures crippling your organization or association? First, competing customer retention cultures are sustained within traditional departmental silos and business models. Then, competing customer retention cultures are sustained by traditional workforce hiring practices. Image source: Fotolia.

Retention 66

Retention Ideal Customer Profile Hiring Customer 66

Babette Ten Haken

JANUARY 18, 2018

When customer retention processes become a sanctioned sales spectator sport, everyone suffers. We all know that customer acquisition costs as much as 5 times the cost of customer retention. When it comes to customer retention, they tend to watch from the sidelines until it comes time to renew that contract. Not only that.

Sports 74

Sports Retention Customer Compensation 74

Babette Ten Haken

DECEMBER 12, 2018

Customer retention is a business growth, expansion and sustainability strategy. However, in reality, customer retention is firmly in the hands of everyone else in the organization who usually is not part of the customer acquisition process. 3 Ways to improve Your Customer Retention Scorecard. is available on Amazon.com.

Retention 61

Retention Ideal Customer Profile Customer SME 61

Babette Ten Haken

NOVEMBER 29, 2018

Your employees are confused about their customer retention roles. Into customer experiences, customer success and customer retention. First, ponder whether your hiring processes focus on hiring employees to fulfill customer retention roles. . Babette is a member of SME, ASQ, SHRM and the National Speakers Association.

Retention 66

Retention Ideal Customer Profile Hiring Customer 66

Babette Ten Haken

AUGUST 29, 2018

Ah, the impact of experience conflicts on the performance of our customer retention strategy. Customer retention strategy is about the impact of experience conflicts on the customer’s productivity and profitability. She is a member of SME, ASQ, SHRM and the National Speakers Association. connected manufacturing machinery.

Retention 62

Retention Strategy Customer SME 62

Babette Ten Haken

JUNE 20, 2018

You have a nagging feeling that your post sale teams really own customer retention. When post sale teams are disconnected from customer retention, here’s what really happens. Sellers leave customer experience, customer success and customer retention in the hands of basically everyone else in the organization. Contact me.

Retention 65

Retention Hiring Customer Compensation 65

Babette Ten Haken

SEPTEMBER 6, 2018

How would you rate your own customer retention performance? Listen in on my latest video about post sale customer abandonment, and how it negatively impacts customer retention. Listen in on my latest video about post sale customer abandonment, and how it negatively impacts customer retention. Think about it. Because it should.

Retention 61

Retention Customer Hiring SME 61

Babette Ten Haken

MAY 23, 2018

Consider the impact of customer micro experiences on your overall rate of customer retention. Often, the primary catalysts for customer retention are hidden within the organization. Small experiences, over time, create a huge and critical mass impacting customer success and customer retention. And guess what?

Retention 55

Retention Customer SME B2C 55

Babette Ten Haken

AUGUST 20, 2018

Customer retention experiences create a rich chronicle of just how it is to work with us, and our organizations. Some of our truly best stories about creating compelling customer retention experiences thus remain untold. Where are the most compelling stories which showcase our best customer retention experiences? Think about it.

Retention 51

Retention Customer SME Industry 51

Babette Ten Haken

APRIL 4, 2018

Anyone out there experiencing customer retention pain? The overwhelming majority of folks who contact me equate customer retention with a dental root canal procedure. However, the first step in pivoting customer retention pain into business success is a function of how you “see” customer retention. Download here.

Pivotal 65

Pivotal Retention Customer SME 65

Babette Ten Haken

OCTOBER 18, 2018

That is such an outdated customer retention model. In this model, customer retention becomes a linear tug-of-war, instead of a cross-functional collaboration of aggregated organizational resources. . Again, so the customer “fits” into the organization’s customer retention model. In today’s multi-faceted, Industry 4.0 Click here.

Ideal Customer Profile 114

Ideal Customer Profile Customer Retention SME 114

Babette Ten Haken

NOVEMBER 1, 2018

Consider that each employee touches some aspect of the customer acquisition and retention process. I offer you 16 collaboration exercises to jump-start collaborative customer retention in your own career trajectory. Hint: success is contingent on Customer Retention via Collaborative Revenue Generation. Click on this link.

Revenue 85

Revenue Retention SME Ideal Customer Profile 85

Babette Ten Haken

JANUARY 10, 2019

Babette Ten Haken’s One Millimeter Mindset keynote storytelling for customer retention speaking programs and workshops focus on innovative strategies and tactics for business growth, workforce profitability and professional development. Babette is a member of SME, ASQ, SHRM and the National Speakers Association.

Ideal Customer Profile 96

Ideal Customer Profile SME Retention Quota 96

Babette Ten Haken

JANUARY 3, 2019

Because if you do not make customer retention a simultaneous part of your customer acquisition process, then you will be worrying about retaining customers down the road. Because a customer’s retention experience starts long before that customer is acquired. Make customer retention worries a thing of the past.

Ideal Customer Profile 71

Ideal Customer Profile Customer Retention SME 71

Babette Ten Haken

SEPTEMBER 27, 2018

A Hopscotch Client Retention Strategy will not boost Customer Success. 3 Ways to improve Your Customer Retention Scorecards. Are We Storytelling compelling Customer Retention Experiences? Create a more engaged and profitable workforce relentlessly focused on customer success and customer retention.

Ideal Customer Profile 71

Ideal Customer Profile Retention SME Hiring 71

Babette Ten Haken

JANUARY 7, 2019

Compelling storytelling fuels customer retention. After all, each story is about how working with you and your organization fuels their business growth, customer success and customer retention. Even if you are trying to close a deal and win a new customer, remember, your stories are retention-based. Well, will you?

Ideal Customer Profile 79

Ideal Customer Profile Outsourcing Services Customer Retention 79

Babette Ten Haken

NOVEMBER 12, 2018

Consider the impact of our not having time to capture these stories on productivity, profitability and customer retention? Often, as sellers, doers, designers, servers and coders, we become so obsessively focused on client acquisition, implementation and retention that we fail to “hear” our client stories. is available on Amazon.com.

Ideal Customer Profile 89

Ideal Customer Profile Retention SME Compensation 89

Babette Ten Haken

SEPTEMBER 11, 2018

Lead a more collaborative, engaged and profitable workforce relentlessly focused on customer success and customer retention. She is a member of SME, ASQ, SHRM and the National Speakers Association. Her professional speaker profile appears on the espeakers platform.

Social Media 205

Social Media Ideal Customer Profile LinkedIn SME 205

Babette Ten Haken

DECEMBER 16, 2019

That’s what One Millimeter Mindset is all about: professional success and employee and client retention. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. These stories are created when we move one millimeter beyond what is comfortable, towards what is Possible. Based on co-created We Stories. Are you ready?

Ideal Customer Profile 85

Ideal Customer Profile SME Face-to-face Engineering 85

Babette Ten Haken

SEPTEMBER 5, 2018

Why be surprised when customers defect, when small, but effective customized and personalized experiences impact customer retention? She is a member of SME, ASQ, SHRM and the National Speakers Association. After all, over time, value added customer experience efforts add up, or they don’t. is available on Amazon.com.

Customer 109

Customer SME Retention Engineering 109

Babette Ten Haken

MARCH 8, 2018

Ask employees where they fit into the renewal versus retention equation. When people feel interconnected, they perceive customer retention as a puzzle, in which they create critical-to-quality outcome pieces. Consequently, if there is no operational infrastructure, there is no renewal, let alone retention. Subscribe to my blog.

Strategy 74

Strategy Customer Retention SME 74

Babette Ten Haken

NOVEMBER 14, 2018

Most importantly, these someones are responsible for creating aggregated customer experiences critical to customer retention. When our workforce is full of nameless, faceless “someones” whom we do not know – but our customers sure do – our customer retention strategy falls short of best serving those customers. Who are your “someones”?

Ideal Customer Profile 64

Ideal Customer Profile Customer Retention SME 64

Babette Ten Haken

SEPTEMBER 16, 2019

Then, take your next steps towards customer retention success. Babette Ten Haken’s One Millimeter Mindset® Storytelling Speaking Programs leverage storytelling for STEM professionals and left brain thinkers to catalyze employee and customer success and retention. Something different? That’s what One Millimeter Mindset is all about.

Ideal Customer Profile 83

Ideal Customer Profile Engineering Decision Maker SME 83

Sales and Marketing Management

OCTOBER 9, 2017

Cred-ability – The best sellers can demonstrate how things really work, or can link customers with subject matter experts (SME). His company, The Five Abilities, LLC , is a management consulting firm in Seattle, Washington, where he helps salespeople learn habits that improve customer acquisition and retention results.

Microsoft 213

Microsoft Decision Maker SME Hiring 213

Babette Ten Haken

MAY 31, 2018

Many changes were made, which resulted in higher quality output and improved customer experience and customer retention. Babette’s One Millimeter Mindset Workshops and Speaking programs leverage collaboration to catalyze professional innovation, workforce engagement and customer retention. is available on Amazon.

SME 61

SME Customer Retention Survey 61

Babette Ten Haken

FEBRUARY 12, 2018

You just may be creating customer instability instead of executing a rock-solid customer retention strategy. Three areas are critical to creating consistent, holistic, delivery of customer success for customer retention: Marketing and Sales Strategies. So is the probability of customer retention. Do you have confused customers?

Customer 84

Customer Churn Retention SME 84

Babette Ten Haken

JULY 5, 2018

And is this inconsistency reflected in the rate of customer churn and customer retention, mid year? I do not need to be reminding you of best practices in customer experience and customer retention. So much for customer experience and customer retention mea culpa. Or is your track record inconsistent? Let’s all B-R-E-A-T-H-E.

Retention 56

Retention Customer Churn SME 56

Babette Ten Haken

APRIL 8, 2019

Babette Ten Haken‘s One Millimeter Mindset Storytelling for STEM Professionals and Left Brain Thinkers speaking programs are created for organizations and associations who want to catalyze stakeholder success and customer retention. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. Find out more right here.

Decision Maker 101

Decision Maker SME Ideal Customer Profile Engineering 101

Babette Ten Haken

AUGUST 28, 2019

Babette Ten Haken’s One Millimeter Mindset® Storytelling Speaking Programs leverage storytelling for STEM professionals and left brain thinkers to catalyze employee and customer success and retention. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. Find out more about Babette’s professional story here.

SME 67

SME Churn Retention Data 67

Babette Ten Haken

MARCH 18, 2019

Let alone experiences leading to customer success and customer retention? Babette Ten Haken‘s One Millimeter Mindset Storytelling for STEM Professionals and Left Brain Thinkers speaking programs are created for organizations and associations who want to catalyze stakeholder success and customer retention. Find out more right here.

SME 83

SME Retention Ideal Customer Profile Margin 83

Babette Ten Haken

JUNE 20, 2019

Regardless of whether you design, sell or serve, clients do not initially do business with you anticipating a client retention strategy focused on listening to your excuses. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. Some clients purchase on price, rather than product quality and performance.

Ideal Customer Profile 87

Ideal Customer Profile SME Retention Discount 87

Babette Ten Haken

FEBRUARY 1, 2018

Then you take your head out of the sand: your customer abandonment strategy is a successful acquisition and retention strategy for your competitors and loyal customers. Turn your customer abandonment strategy into a customer retention growth strategy, instead. You made some mis-assumptions that compromise your business.

Strategy 66

Strategy Customer Retention SME 66

Allego

DECEMBER 18, 2018

Years ago, a research analyst determined that when it comes to retention, one minute of video is equal to 1.8 When video content creation became economically viable for virtually anyone , many people assumed it would magically increase interest and retention in whatever subject was being presented. Overall retention will increase.

Webinar Metrics 48

Webinar Metrics Video SME Retention 48

Babette Ten Haken

SEPTEMBER 3, 2018

Far too many of us equate customer retention only with retaining customers in our own customer bases. Are We Storytelling compelling Customer Retention Experiences? She is a member of SME, ASQ, SHRM and the National Speakers Association. Throughout the duration of their relationships with us and the organizations we work for.

SME 55

SME Retention Ideal Customer Profile Negotiation 55

Babette Ten Haken

JULY 2, 2018

And as you plan for your next association meeting or organization event, consider bringing me in to conduct one o f my One Millimeter Mindset breakout sessions on Professional Innovation, Storytelling, Workforce Collaboration, Us versus Them Mindset, or Customer Retention. is available on Amazon. Image source: Fotolia.

SME 53

SME Retention Motivation Meeting 53

Babette Ten Haken

FEBRUARY 21, 2019

Your organization’s and your clients’ A customer acquisition and retention ecosystem exists. These employees, in-house and virtual, are the wizards who are responsible for customer experience, customer success and customer retention. She is a member of SME, ASQ, SHRM and the National Speakers Association.

Ideal Customer Profile 64

Ideal Customer Profile Retention SME Referrals 64