DIGITAL SALES STRATEGY: Understanding the Digital Scoreboard
The Center for Sales Strategy
OCTOBER 11, 2022
This is a great time of year to be a sports fan. While the stats can provide you with an educated guess of who the winner is, they don’t tell the full story of the game. Digital advertising is very similar if you think about it. Baseball playoffs are here, and every weekend brings a full slate of college and pro football games.
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