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Software for Startups: What’s Your Tech Stack?

Nutshell

But nowadays, with modern software for startups, getting your small business off the ground is easier than ever. Whether you want to sell or scale your business, here are the software tools to make a productive tech stack for your startup. Read on to learn more about each type of startup software. Of course you do.)

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B2B Lead Generation 101: Strategies, Best Practices, and Software

LeadBoxer

According to the company’s content marketing blog, 80% of B2B leads generated through social media come from LinkedIn. Capterra is a review directory dedicated to software, making it the perfect choice for SaaS companies. Leads acquired through this channel are clearly searching for a software solution, making them highly qualified.

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Website Activity: The Tools and Tactics to Track It

Hubspot Sales

Some kinds of web tracking and analysis software also allow you to pin down the specific companies that individual visitors work for to better bolster your outreach efforts. That's why website activity software is becoming a necessity. Here are some of the best website activity software available. Google Analytics.

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What Is Inbound Marketing? A Complete Guide For Businesses

Nutshell

Digital channels used in inbound marketing Real-world examples of inbound marketing A step-by-step guide to getting started with inbound marketing Essential tools and software for inbound marketing How inbound marketing works with other growth strategies What is inbound marketing? How does inbound marketing work? Of course you do.)

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The Beginner’s Guide to B2B Marketing Attribution Modeling

Zoominfo

In a prospect’s path to become a customer, they often engage in a number of digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. Example: A prospect sees a paid Facebook advertisement for a recent blog post about essential tools for modern sales reps.

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How to Conduct an SEO Website Audit for 2024

Nutshell

The B2B Marketer’s Toolkit collects 120+ of the best lead generation tips ever published on the Nutshell blog. Consider the tools you’ll use In addition to planning out your goals, you’ll also want to consider the tools and software you’ll use for your audit. DOWNLOAD Want to generate more leads? (Of Of course you do.)

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The Recruiter’s Guide to Web Analytics

Zoominfo

Studies show that recruiters who use analytics significantly outperform recruiters that don’t use analytics ( source ). And, with tools like Google Analytics being completely free – you really have no excuse not to give it a try! Today’s blog post will show you how to use web analytics to improve your recruiting strategy.

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