Sales rep for a day: Aligning sales, marketing, and support
JANUARY 31, 2019
Marketing and customer support are specific departments that benefit the most from understanding the sales process. Both act as the “face” of your company and are important touch points for the customer. Unfortunately, sales, marketing, and support are not always aligned in their goals. Thus, vital customer communication falls through the cracks and creates a disconnect in the customer journey. Stronger understanding of the customer.