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Good Reads for B2B Sales - Selling at Every Level

Pointclear

Sales Sphere features relevant blog articles from PointClear''s online B2B sales circles. Are You Paying Enough Attention To Your Sales Teams? Sales teams are expensive, complex and powerful, so they should be made as productive as possible. Three Ways CRM Integration Creates Alignment and Drives Sales.

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What's it take to generate leads that fuel your forecast?

Pointclear

At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. Of course, these leads—which can be attractive to those who value cost-per-lead above other criteria—will be not be followed up by Sales and will end up in the CRM black hole.). That doesn’t work either.

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Does Your Sales Team Know How to Follow-Up on a Lead?

Pointclear

With a lack of accountability in both marketing and sales lead purgatory, leads are lost and ultimately reappear as wins for the competition.”. At PointClear, we recommend developing a guide for sales on how lead hand-off is managed and how follow-up should be handled. Gain sales acceptance. SAL lead distributed.

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What if CRM had not been invented?

Pointclear

What differences in marketing and sales management would have occurred if CRM with all of its benefits had not been a part of B2B and B2C marketing? A day doesn’t pass that I don’t hear a remark (usually from salespeople), about the difficulties of using their company’s CRM system.

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PipeLiner CRM #SalesChats Webinar on Prospecting

Pointclear

I quoted experts during the video as follows: Consultant/author Mike Weinberg (“New Sales. and “Sales Management. Simplified.” Simplified.”).

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Taking away a marketing manager’s excuses!

Pointclear

Management has not asked for an ROI on Marketing. Salespeople don’t use the CRM system, so what can I do? Sales management refuses to enforce lead follow-up. I don’t manage the people who control the final step in reporting: salespeople. Don’t have a CRM System? I don’t know where to start.

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Marketing’s Wish List to the Sales Department

Pointclear

She said, in no particular order: “Just once I’d like salespeople to admit they made a sale from a marketing-generated lead.”. “I I wish that salespeople would use the CRM system instead of spreadsheets for a sales forecast.”. That they would follow up all sales leads until the prospect buys or dies.”.