Connext Digital
FEBRUARY 23, 2024
In email marketing, precision targeting is paramount. The value of data cannot be overstated. However, not all data is created equal. In our blog post, we’ll delve into why first-party data reigns supreme and why reliance on third-party data can be detrimental to your email marketing efforts.
Zoominfo
MAY 20, 2021
Let’s take a closer look at why you should pay attention to the most measurable, automatable, and scalable asset in the digital marketer’s toolkit. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI. This is the gold standard metric for email marketing performance.
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Zoominfo
FEBRUARY 13, 2019
No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). The days of batch and blast emails are long gone. What do I need to start segmenting my email lists?
SalesFuel
APRIL 12, 2024
Specifically, they should be using one that includes strategic email marketing. Strategic Email Marketing Drives Breakthrough Customer Retention Results Why Use a Cross-Channel Marketing Approach? The top five channels among B2C brands include: Email: 89.6% Email’s Influence Email is how 13.2%
Zoominfo
MAY 5, 2019
In 2017, email marketing turned half a century old. Yet, B2B marketing professionals continue to rank the channel high on their list of preferred marketing tactics. Email marketing is an inexpensive way to promote products, increase sales, and retain customers. Email marketing isn’t going anywhere.
Zoominfo
MAY 20, 2021
Let’s take a closer look at why you should pay attention to the most measurable, automatable, and scalable asset in the digital marketer’s toolkit. You’ll get high ROI According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI.
Appbuddy
OCTOBER 25, 2022
Luckily, there’s an abundance of data available to ensure your marketing and sales teams know the most effective way to interact with individual customers and prospects. That is, if you give your team the tools and knowledge they need to manage, track, and update this data so they can use it when it matters most.
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