Appbuddy
JULY 7, 2021
Alex Fadahunsi, Senior CRM Operations Manager at Trainline came on board for “Train Your Email Brain,” talking about how email is every marketer’s Swiss Army knife and how Validity is the “multi tool” that has served him so well throughout his career. Alex also talked about how email is a “living thing” influenced by many external factors.
The Pipeline
DECEMBER 16, 2011
The REAL Problem with Sales Training. Stored in Guest Post , Productivity , Sales Leadership , Sales Success , Sales Training , e-book , execution. It seems that every week we are being told that sales training is not working in a very high percentage of cases – 85-90% was one statistic I read just yesterday. JF Corporation.
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SBI Growth
SEPTEMBER 6, 2012
When defining a key target account list for your company, you have to know what the customer wants. We partnered with a consulting firm to help us identify the right sales resources, define the sales processes, and determine the proper metrics and sales incentives.”. Steve didn’t create his strategy in a vacuum.
Emissary
SEPTEMBER 27, 2021
Role-play it with a leader who mirrors your target audiences. Be sure your QBRs include discussions of effectiveness (including product development, customer experience, demand generation , branding, and bookings) and/or efficiencies (cost reduction, risk reduction, elimination of rework, and more). Everyone is getting a trophy.
Sales Hacker
MAY 6, 2021
The VP of Sales should possess a broader understanding of the business from a commercial perspective, and their incentives typically consist of margin, cost of sale, and other components that they have an impact on (especially if you’re watching your EBITDA for a frothy exit multiple). Staying in their lane.
Sales Hacker
FEBRUARY 15, 2018
While The Revenue Summit is a phenomenal destination for c-level enterprise leaders, we’ve got something for everyone, so don’t count yourself out if you’re in junior sales, sales management, or if you’re a demand generation marketer. Enterprise Sales – Selling to the Enterprise from Seed to IPO.
No More Cold Calling
OCTOBER 22, 2015
They research their targets (sometimes), identify trigger events, and create a compelling message (or so they think). New research from demand generation firm Vorsight paints an even more dismal picture of cold calling, suggesting it takes 60 to 90 dials to actually get meetings. Want to learn more?
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