article thumbnail

Your Incentive or Loyalty Program Can Get Smarter

Sales and Marketing Management

The post Your Incentive or Loyalty Program Can Get Smarter appeared first on Sales & Marketing Management. Stagnant reward and loyalty programs risk more than just ROI; they erode the equity and trust in a brand that B2B buyers rely on for stability and reputation.

article thumbnail

Incentives and Rewards: A Closer Look

Sales and Marketing Management

In short, more precision is better for rewards used with incentives, while less precision is better for rewards used with recognition. Incentives. Good incentives rely on high degrees of precision to generate motivation. This powerful device is optimal for the above-and-beyond incentives that are outside the commission plan.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Training Incentives Are Vital in the Digital Sales Era

Sales and Marketing Management

As a longtime member of the incentives industry, I am often asked what businesses can do to better manage their sales teams and their relationships with their channel partners in the constantly changing world. A closer look at a sales training incentive program. Why is this a trending incentive initiative? their skills.

article thumbnail

Is Your Incentive Plan Driving Activity or Performance?

The Pipeline

But having been at the game for a while the one thing that never changes is the view and approach to incentive or commissions. And while it is easy to get people to agree that incentive drives behavior, it is a bit less easy to validate. Is your incentive plan driving activity or performance? He had a brilliant incentive plan.

article thumbnail

Rewards & Incentives Technology

Xoxoday Empuls is an all-in-one employee engagement platform that helps companies to connect, align, motivate and empower employees to build a truly engaged culture through rewards & recognition, collaboration, employee feedback and surveys etc.

article thumbnail

The Future of B2B Incentives Depends on ‘Just One Thing’

Sales and Marketing Management

The post The Future of B2B Incentives Depends on ‘Just One Thing’ appeared first on Sales & Marketing Management. He went on to say that when you find that one thing, you stick to it and nothing else matters — though Curly used more colorful language. […].

article thumbnail

September 2021 – Incentive Solution Providers

Sales and Marketing Management

Quality Incentive Company (QIC) creates and administers recognition and incentive programs that motivate people, inspire higher performance and deliver results. Easily Source Incentive Merchandise RepLink provides an online sourcing tool that makes finding brand name products for business gifts and incentive programs […].

article thumbnail

Merchandise Incentives Become More Meaningful In a World Spending More Time at Home

Sales and Marketing Management

The post Merchandise Incentives Become More Meaningful In a World Spending More Time at Home appeared first on Sales & Marketing Management. Intangibles such as interesting work, growth opportunities and autonomy are primary […].

article thumbnail

Ideas for Sales Incentives

Predictable Revenue

These creative ideas for sales incentives will help you keep reps on track for quota. Learn the secret to motivating a sales team through tailored incentives. The post Ideas for Sales Incentives appeared first on Predictable Revenue.

article thumbnail

Channel Travel Incentive Program Reaps 8:1 ROI

Sales and Marketing Management

The post Channel Travel Incentive Program Reaps 8:1 ROI appeared first on Sales & Marketing Management. An electrical products distributor that offered mid-tier channel partners a group travel program realized a 23% increase in projected sales growth.

article thumbnail

Best Practices for Pay Transparency Around Your Sales Reps

Speaker: Grayson Morris, CEO, Performio & Lisa Wallace, Co-Founder, Assemble

How a clearly defined incentive compensation process can provide transparency around commission structures, so reps don’t think comp is a “black box”. How clear guidance and market data can enable reps to understand their comp plans and their payouts.

article thumbnail

Juuust right incentives

Sales and Marketing Management

Author: Tim Houlihan Sales leaders are always trying to figure out how to get the most out of their reps at the lowest cost, and incentives are excellent at revealing that sweet spot. Finding the sweet spot for an incentive is like how Mama Bear’s porridge was juuust right. The best duration of an incentive is no longer than 90 days.

article thumbnail

How Sales Leaders Can Motivate Younger Employees Through Purpose-Driven Incentives

Sales and Marketing Management

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives among this demographic like travel, sales leaders can improve their incentives programs for younger employees by embedding a sense of purpose into their sales outreach. . Sometimes, the best incentive is the work itself.

article thumbnail

Rebate and Incentive Tips, Part One

Selling Energy

Utilizing rebates and incentives can be key in getting your efficiency projects approved. Over the course of the next three days, we’ll cover some tips and tricks of rebates and incentives.

article thumbnail

How Sales Leaders Can Motivate Younger Employees through Purpose-Driven Incentives

Sales and Marketing Management

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives like travel among this demographic, sales leaders can improve their incentive programs for younger employees by embedding a sense of purpose into their sales outreach. Sometimes, the best incentive is the work itself.

article thumbnail

Juuust right incentives

Sales and Marketing Management

Author: Tim Houlihan Sales leaders are always trying to figure out how to get the most out of their reps at the lowest cost, and incentives are excellent at revealing that sweet spot. Finding the sweet spot for an incentive is like how Mama Bear’s porridge was juuust right. The best duration of an incentive is no longer than 90 days.

article thumbnail

Rebate and Incentive Tips, Part Three

Selling Energy

Now that we’ve covered a handful of tips and tricks for maximizing rebates and incentives, we’re going to explore some useful resources that can help us track down the most relevant rebates and incentives for our projects.

article thumbnail

Rebate and Incentive Tips, Part Two

Selling Energy

Verify accurate input by third parties: Several years ago, a national retailer needed to file hundreds of incentive applications in the context of a planned portfolio-wide lighting retrofit campaign. Once the error was discovered, the client managed to retrieve the correct data and salvage the incentive.

article thumbnail

Incentive Program FAQs

Sales and Marketing Management

Q: Why not use quota as a bar to require reps to pass before they’re eligible to earn in the incentive program? Part and parcel to that success is the deployment of effective sales incentives. Read what Annie Duke , World Series of Poker master, has to say about pre-mortems.

article thumbnail

Incentive Gift Cards Continue to Delight

Sales and Marketing Management

Author: SMM Research from the Incentive Gift Card Council (IGCC) and the Incentive Research Foundation (IRF) shows the majority of U.S. they can be used for both short-term and long-term incentive efforts?—?adds A lot of channel programs use a reloadable prepaid card as their incentive mechanism. businesses?—?fully

article thumbnail

Changes Afoot for Incentive Travel Programs

Sales and Marketing Management

The post Changes Afoot for Incentive Travel Programs appeared first on Sales & Marketing Management. A full recovery is expected at some point, but the look of group travel may be forever changed.

article thumbnail

A Foolproof Framework for Better Incentive Communication

The Spiff Blog

The only remedy is a formal incentive communication strategy. This post will show you how to deconstruct your current sales compensation process to ultimately build a more effective incentive communication strategy. Map out an incentive communication step to align with each step of your sales comp process. Let’s dive in!

article thumbnail

5 secrets to channel incentive success

Sales and Marketing Management

companies spend over $17 billion on channel incentive awards each year, according to the Incentive Federation. Channel incentive programs are designed to gain the time and discretionary attention of your partners by: • Gaining increased shelf space by encouraging distributors to shift inventory away from competitors to your products.

article thumbnail

Incentive Travel Experiences Are Too Treasured to Abandon

Sales and Marketing Management

The post Incentive Travel Experiences Are Too Treasured to Abandon appeared first on Sales & Marketing Management. How desperate are people to travel again after a year in lockdown?

article thumbnail

5 incentive travel trends for 2019

Sales and Marketing Management

Author: Paul Nolan Meetings and incentive travel professionals agree that Brexit will impact their industry, but they differ on what sort of impact it will have. The British-based C&IT Magazine recently summarized five incentive travel trends that will impact programs in 2019. We are moving from incentive travel to ‘Instatravel.’

article thumbnail

10 Ways To Boost Your Sales Incentive Strategy

Sales and Marketing Management

Author: George Kriza, CEO, MTCPerformance Your organization wants to drive sales with an incentive program. Here are 10 of the most important elements in designing and deploying your next incentive campaign. Here are 10 of the most important elements in designing and deploying your next incentive campaign. Gen X, Y or Boomer?

article thumbnail

Calculating the ‘Just Right’ Value for Incentives

Sales and Marketing Management

Author: Tim Houlihan Most incentives are paid out between 3 and 10 percent of the income earned during the incentive period. Matching Incentive to Your Corporate Culture. Track Incentive Results. The same rigor must be applied to your incentives. How were the incentive-related communications received?

article thumbnail

G.I. Joe and your sales incentive

Sales and Marketing Management

Simply sending an email announcement of your next incentive to make the reps aware of the program will not maximize results. Effective incentives are more than awareness. Effective incentives are more than awareness. Sales managers are wise to use incentives to improve their results. Help reps emotionally engage.?Neuroscientist

article thumbnail

Is your complex incentives plan holding you back?

Sales and Marketing Management

Incentive compensation plans are often far too complex. With this in mind, an incentive plan should be as simple as possible. He’ll focus on his work and hope the incentives pan out. A sales representative will spend too much time focused on the incentive plan. The same can be said for sales compensation.

article thumbnail

10 trends impacting incentive travel use

Sales and Marketing Management

Teaser: The Incentive Research Foundation, a nonprofit organization that funds research and fosters education on all aspects of the incentive travel industry, has identified 10 trends that will help users understand what’s in store for the future. Issue Date: 2015-01-01. Author: Staff.

article thumbnail

All you need to know about sales incentives

Salesmate

One such practice is that of providing sales incentives to the salespeople. What are sales incentives? Call it what you will, incentives are what get people to work harder.” – Nikita Khrushchev . In simple terms, sales incentives are something that motivates your team to wake up in the morning and get to work.

article thumbnail

10 Incentive Travel Facts You Can Put To Good Use

Sales and Marketing Management

The Incentive Research Foundation (IRF), a private not-for-profit foundation that focuses its initiatives on pragmatic research highlighting the premise and the power of incentive and motivational programs, issued a list of 10 incentive travel facts to commemorate Global Meetings Industry Day. 38 percent of all U.S.

article thumbnail

5 Secrets to Channel Incentive Success

Sales and Marketing Management

companies spend over $17 billion on channel incentive awards each year, according to the Incentive Federation. Channel incentive programs are designed to gain the time and discretionary attention of your partners by: • Gaining increased shelf space by encouraging distributors to shift inventory away from competitors to your products.

article thumbnail

The power of incentive programs lies in their structure

Sales and Marketing Management

Author: Tim Houlihan The best incentives have open budgets, meaning anyone who qualifies can win. Here are a few incentive structures to consider for open budgets : Do This Get That – Rewarding reps on every increment of units, sales dollars or gross margin dollars they write up during the incentive period is a great way to increase sales.

article thumbnail

Rethinking Sales Incentives

The Pipeline

As part of a series of posts dealing with areas you should consider, better yet reconsider, going in to the New Year, today we look at incentive. While there are other expenses, commissions/incentives, are the most direct “payment” you pay for bringing in revenue. What’s in Your Pipeline? Tibor Shanto .

article thumbnail

Stop Avoiding layered Incentives (and Learn to Love Them)

Sales and Marketing Management

Teaser: Most channel marketers have a dysfunctional relationship with layered incentives. They know that incenting sales-driving behaviors, such as training and product demo, can make a partner feel more personally invested in selling their products. Most channel marketers have a dysfunctional relationship with layered incentives.

article thumbnail

Calculating the ‘Just Right’ Value for Incentives

Sales and Marketing Management

Author: Tim Houlihan Most incentives are paid out between 3 and 10 percent of the income earned during the incentive period. Matching Incentive to Your Corporate Culture. Track Incentive Results. The same rigor must be applied to your incentives. How were the incentive-related communications received?

article thumbnail

23 Questions to Ask While Researching Sales Incentive Software

The Spiff Blog

So, you’ve realized commission spreadsheets are actually evil, and that sales incentive software will vastly improve transparency, efficiency, and your personal sanity. After all, the last thing you want is to sink time and resources into a brand new sales incentive software, only to find yourself struggling to use it. Problem solved.

article thumbnail

Exporting Incent Data Via Xactly Connect

Canidium

Do your organizational processes require you to manually download information out of Incent? If so, consider leveraging Xactly Connect to automatically pull information from Incent in a predetermined layout!

article thumbnail

Team incentives: 7 do’s and 2 don’ts

Sales and Marketing Management

Author: TIM HOULIHAN Do you avoid team incentives because you are worried about being fair? Teams perform better than individuals [ Kuhn, “Experiments on Motivation, Incentives and Rationality” 2007 ], and you and your bottom line can benefit from rewarding teams. Worry no more. Don’t ask team members to rate each other.