The Pros and Cons of BDRs in B2B Sales and Marketing
Janek Performance Group
APRIL 17, 2024
BDRs typically make 17 attempts per contact (distributed between social media, phone calls, and emails). However, the report does note a downward trend in support: Quota attainment has been holding steady between 81 to 90%. In addition, BDRs relay customer feedback and market trends to internal teams.
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