Top Lead Generation Statistics for 2018
Zoominfo
FEBRUARY 1, 2018
We’ll go out on a limb and say that, as a marketing practice, lead generation will never go extinct. There will always be prospects who need B2B products or services. The average cost of a B2B sales lead varies by industry. 22% of B2B businesses reach out to prospects with lead nurturing on a weekly basis ( source ).
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