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B2B Guide to Brand Storytelling (With 9 Great Examples)

Zoominfo

Marketers often employ brand storytelling in campaigns containing creative narratives, showcasing a brand or its product in more relatable, human contexts. It’s an entertaining story that also makes viewers understand how vital HP’s printer security software can be. Microsoft highlights employees in its Story Labs platform.

Examples 130
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4 Marketing Predictions for the Enterprise in 2018

Sales and Marketing Management

This includes tactics related to attracting, acquiring, and retaining customers through avenues like email, social, content, events, advertising and much more. At Allocadia, we work alongside some of the world’s most successful marketing teams from companies like Microsoft, Box and Palo Alto Networks. Responsibilities.

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B2B Lead Generation: The Ultimate Guide

Zoominfo

Tools Large companies need multifaceted email marketing software. Digital Advertising One final B2B lead generation strategy, which is also related to content marketing and should be used in combination with SEO for maximum effect is digital advertising.

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Act! Leadership Spotlight | Patrick Curley, CPO

Act!

We sell globally and, as a software company nearing its 40th year, a portion of our customer base is nearing retirement. We also leverage inclusive language, where appropriate, in our advertising to avoid perpetuating negative stereotypes or inherent biases. Our solutions are focused on micro to small businesses.

ACT 52
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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

VP Nokia Software, North America Sales. Director of Public Relations and Business Development. BMC Software. VP & General Manager, Americas Microsoft Business Applications. Sales Technology. Training & Coaching. Customer Success. Career Development. Jobs and Hiring. Leadership. Amy Appleyard. Andrea Austin.

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17 Best Sales Tracking Software

Hubspot Sales

That’s why you need sales tracking software to help hit your revenue goals. The right software can help your sales team optimize its strategies and close more deals. This post reviews 17 of the top sales tracking software packages available today to help you select the right one for your team. Who are your leads?

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10 Compelling Reasons To Use LinkedIn Automation

LinkedFusion

10 Compelling Reasons To Use LinkedIn Automation LinkedIn is absolutely one of the most encouraging advertising platforms that you can use today to promote your business. Seeming like a business framework is a significant disadvantage that is related to over-automating your LinkedIn exercises. What is this?