Here’s How COVID Changed the Best Time to Make Sales Calls
Zoominfo
APRIL 16, 2022
In an analysis of more than 35 million calls, ZoomInfo’s Chorus team saw a 15% drop in average quarterly cold-call connect rates by the end of 2020. Even with lower connection rates, cold calling remains essential: 41% of salespeople say the phone is still their most effective tool. Sound familiar? It’s not just you.
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