Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool

Vertical Response

Google Analytics is one powerful — and free — website analysis tool that can help you better understand your current and potential customers. It’s easy to see why Google Analytics is one of the most popular website analysis tools — it’s easy to use.

Google Analytics – A Beginner’s Guide

Fill the Funnel

If you have a website or blog, you have undoubtably heard of and most likely installed Google Analytics. Because of this, we end up not taking advantage of the powerful insights available for free from Google Analytics. Web Tools

Trending Sources

Far More Than Signatures: How Document Analytics Boost Sales


Unfortunately, knowing how to use an online signature tool is not going to give you a competitive advantage in today’s deals. It’s called document analytics. [.] The post Far More Than Signatures: How Document Analytics Boost Sales appeared first on Pipeliner CRM Blog.

Capturing Industrial Analytics ROI remains Challenging

Babette Ten Haken

Harnessing the value of industrial analytics ROI can catalyze downstream competitive advantage. Identifying tools. Building new applications which include open-source analytics tools; and finally. Technical challenges impact the business case for industrial analytics ROI.

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Pinterest Announces 2 New Businesses Tools: DIY Promoted Pins & Analytics

Vertical Response

Pinterest recently announced the addition of two new tools for businesses: Do-it-yourself Promoted Pins to help drive visits back to your website, and a refresh to analytics to provide deeper insights into how Pins are performing. Better Analytics = Deeper Insights .

6 Handy Tools to Monitor Social Media Success

Vertical Response

Many social media sites offer businesses tools to help you monitor your success – Are you taking advantage of them? Here’s a recap of the tools you can use to ensure your social media efforts are working: Instagram Business Tools. Twitter Analytics.

Instagram Rolls out New Tools for Businesses

Vertical Response

This week, the image-based social site with more than 200 million users worldwide, has announced a new suite of tools and real-time campaign data “to help brands better understand the performance of their paid and organic content on Instagram.”

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“Incentives Drive Behavior” Cracking the Code with Predictive Analytics #CALDC3

Smart Selling Tools

Their acquisition of Click-Tools also plays a key role. Click-Tools is an enterprise survey solution that was acquired by CallidusCloud in the fall of last year. Their customers are using Click-Tools in a surprising way that demonstrates the power of the CallidusCloud suite of products.

Twitter’s New Analytics: What You Need to Know

Vertical Response

Twitter Analytics is now offering users more tools than ever before to manage, organize and analyze their tweets and followers. To access this feature, click on ‘Ads’, then under ‘Analytics’, select the Audience Insights button.

Useful Google Analytics: Goals and Attribution Models

Vertical Response

Google Analytics (GA) is an excellent free tool used to track and measure website traffic and other factors. If used strategically, Google Analytics can provide you a wealth of beneficial knowledge. Which tools do you find most useful in Google Analytics?

Watson Analytics – Take A Peek Inside

Fill the Funnel

Are you ready to Go Inside Watson Analytics, IBM’s new tool that gives business users access to powerful analytics at their fingertips? Uncover the genesis and development of the new tool with IBM Experts on Watson Analytics, Thomas Dong and Kyle Weeks.

8 Easy SEO Tools Everyone Should Use

Vertical Response

To help you ace those SEO efforts, we’ve got 8 awesome tools you should use. So let’s get our SEO tools on! Free Tools. Who doesn’t love a free tool, especially when it also happens to be awesome? . Google Trends is the perfect tool for you.

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Tools and Tips for Outbound Sales Prospecting

Modern B2B Sales

B elow, I’ll share the tools we use as well as some best practices and “out-of-the-box” tactics for outbounding. Let’s dive in: Tools of the Trade. A tool like this is extremely valuable in understanding reporting structures and also current projects and initiatives.

Dreamforce Analytics Cloud Keynote: Win With Wave

The Sales Insider

The Analytics Cloud Keynote — “Win With Wave” — was an excellent Dreamforce session. I walked away with a better understanding of the Salesforce Wave Analytics product. Uncategorized Dreamforce 2015 Wave Analytics

Website Analytics Can Tell You If You Are Winning Or Losing Future Customers

Fill the Funnel

Website analytics can tell you if you are winning or losing future customers. Whether an individual blog or a business website, understanding website analytics is a crucial skill. Here are some of the important numbers you should be watching in your web analytics. Web Tools

Announcing Our 3rd Annual Guide to the Best Sales Acceleration Tools #TopSalesTools

Smart Selling Tools

If you’re seeking smart tools to drive sales performance, I’ve got great news for you. We’ve just released our 3rd annual Top Sales Tools of the Year Guide. Use this guide if you want to learn about innovative tools designed for all kinds of sellers.

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My Favorite Sales Enablement Tools

Partners in Excellence

Sales Enablement tools are Hot! Developing and offering sales enablement tools is a multibillion dollar industry. It seems every week I get at least one email of a tool that is intended to help improve the effectiveness of sales people, managers, or anyone involved in sales.

5 Time-Saving Business Tools You Need to Know

Vertical Response

Luckily, Using online apps and business tools can help run your business more efficiently. Pick and choose the tools specific to your goals and industry, and voila! What are some of your favorite business tools/ Share away in the comments!

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Countdown to 2015: Top 5 Smart Selling Tools posts of 2014

Smart Selling Tools

Read more… Top Marketing Tools. Want to accelerate your revenue marketing with tools that let you identify, prioritize and nurture leads? Perhaps you want tools that deliver rich content that lets you convert more prospects into leads and leads into opportunities.

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Top 5 Affordable Tools to Make Infographics in a Snap

Vertical Response

If you pay $6 per month, you will receive Google Analytics integration, the ability to upload custom themes and password protection on any infographics created. Have you used any of these tools to create infographics? What makes infographics so popular?

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Social Media Analytics Guide

Fill the Funnel

A respected colleague, Trish Bertuzzi shared a quote with me many years ago that I frequently reference in my business: “A fool with a tool is still a fool!” is most ­approp­riate when applied to the use of social media tools.

When Scripts And Tools Aren’t Enough

Partners in Excellence

New tools, training, processes, capabilities all focus on helping sales people be more impactful, relevant, timely–as well as more efficient and effective. Analytics help us identify customers with a higher propensity to buy. There’s a never ending set of tools that enable us to research and better understand the companies and people we are engaging. Sales people relying on the tools to the extent they become a crutch.

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Fast Track Your Sales with New Tools

DiscoverOrg Sales

Even if you’re the three-time Formula One World Champion Lewis Hamilton of Sales, you still need a top-performing vehicle, or in this case, a serious set of tools, to help you close. The Account-Based Model is the Vehicle Maintained by the Predictive Analytic Pit Crew.

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Analytics: Primed for Takeoff in the Contact Center

The 1to1 Media Blog

Senior executives and other knowledge workers who use analytics tools against a wide range of data sources can gain deeper insights into customer behaviors and preferences as well as operational and market trends - and not simply rely on their gut instincts for decision making. One of the mantras echoing across businesses these days is the need for organizations to become data-driven. And for good reasons.

7 Tools to Get Free Publicity for Your Business

Vertical Response

To help, we’ve put together a list of seven free online tools that you can use to publicize your business. This free online tool is a great place to connect with reporters looking for sources. Through this tool, you set up a business profile page. Overall, a handy tool.

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13 Tools to Create and Share Your Presentations

Fill the Funnel

When that need arises the following tools can not only ease the creation process but save you some time, and allow you to create a presentation masterpiece. One of the most powerful benefits comes in the form of analytics generated from the viewers interaction with your slides.

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Carry a Big Stick: How Data Analytics Gives Your Company Swagger

Microsoft Dynamics

Data is the business world’s “big stick” Done well, data analytics opens doors for exploration, conquest—and profit. The SiriusDecisions Analytics Proficiency Assessment Model helps business leaders gauge their organization’s analytics readiness and capabilities.

Seven Steps to Understanding your Business and Monetizing Analytics

Sales and Marketing

Teaser: Early Big Data strategies and tools have focused on collecting as much data as possible, and shaking it all up in hopes that something useful would fall out. Issue Date: 2015-01-09. Author: Phani Nagarjuna.

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4 Ways Real Companies Sell Smarter with Sales Analytics

Microsoft Dynamics

A paltry 15 percent of organizations use analytics to drive objectives. Investing in analytics isn’t just a nice idea if you have the time and money to make it work. Analytics can turn traditional methods into sure-fire outreach. No special analytics background required.

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A New Tool The Big Dogs Are Using To Maximize LinkedIn

Fill the Funnel

Digital Postcards by Storyquest is a fresh new tool that leverages all the hard work you have put into your LinkedIn Profile. See Digital Postcards in action, receive a special link to your free trial and ask your questions live with the tools creators. Real-time tracking and analytics (you might not like this stuff but I’ll bet your boss will!) - receive notification by email immediately when a prospect views your message. Been on LinkedIn for years?

3 Free Content Curation Tools That’ll Enhance Your Social Posts

Vertical Response

Thankfully, there are free and low cost tools out there designed for busy small businesses like you. You can use curation tools. These social media tools find or suggest content that your audience will like and make it easy for you to share it. You can also view your analytics reports in real-time. Hootsuite is a popular social media tool. As mentioned, Hootsuite is not just a curation tool. Which social media curation tools are your favorites?

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Tracking Website Visitors’ Activity with Google Analytics – a Step by Step Guide

Software Business Blog

Web analytics tools can help any business gather data, gain new insights from user activity tracking and use these insights to improve their business. Get Started with Web Analytics. This requires you to define the length of a session in your website tracking tool.

Nancy’s Sales App of the Week: @MyBuzzBoard

Smart Selling Tools

Get to know your sales tools in just 2 minutes a week. Stay tuned for our next episode when I talk about a tool that guides your prospects through the decision making process. Until then…Sell Smarter, with smart selling tools.

Smart Selling Visions: Up-Close with Top Revenue Leader K.V. Rao, CEO of @AvisoInc

Smart Selling Tools

Today, this vital business process is plagued by archaic tools, namely spreadsheets or simplistic and inflexible bolt-ons in CRM applications. Sales Managers and Sales Ops are quickly abandoning their archaic forecasting tools and vigorously adopting Aviso Insights.

Why Big Data won’t solve your Big Problems

Brian Vellmure

While we frantically explore the opportunities that the Digitization of Everything, machine learning, and predictive analytics will bring, it’s important to remember that the human brain, by comparison has over 100 billion neurons.

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Are Predictive Hiring Models the New Norm?

Babette Ten Haken

Predictive hiring analytics provide high-value insights for creating workforce hiring models. Executing strategy involves hiring HR professionals who are data-savvy and analytics conversant: a shift from the current role of HR in most corporations. According to Talent Analytics Corp.’s

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Leverage Data Science for IoT Digital Transformation

Babette Ten Haken

Data science includes, but is not limited to, the fields of statistics, predictive analytics, machine learning and data mining. Integrating data science and data analytics platforms catalyzes digital transformation, no matter what size organization you lead. Big data analytics platforms are the basis of the data science toolkit used for data extraction, analysis and applications development. Visit the Free Resources section of her website for more tools.

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The Power of Surprise as a Marketing Tool

Vertical Response

Well, here’s a good one for you: A recent article by Scott Redick in the Harvard Business Review suggests that the element of surprise is the most powerful marketing tool of all. All our attention on analytics and metrics, writes Redick, “certainly make[s] our profession more efficient.

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How To Use Website Analytics To Get More Sales And Grow Your Business

Ian Brodie

When it comes to websites and online marketing, analytics is probably the last great unexplored frontier. But when it comes to analytics, few people get much further than glancing at basic Google Analytics data every now and then.

Your Next Sales Hire Shouldn’t Be a Sales Person

Fill the Funnel

The best and the brightest minds that understand the newest tools in big data and analytics are being hired at a rapid pace, locking them down before a competitor finds them. The United States alone faces a shortage of 140,000 to 190,000 people with deep analytical skills as well as 1.5

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