Buying Cycle Compensation Marketing Sales 
Pointclear
AUGUST 2, 2012
Ginger is editor-in-chief of Direct Marketing News. Tales of the disconnect between sales and marketing have long been told. One underexplored area that can help to increase collaboration and improve alignment among sales and marketing teams is compensation.
The Spiff Blog
AUGUST 22, 2023
After all, RevOps teams play an active role in supporting every function that drives revenue growth, from sales to marketing to finance to customer success. They require you to have a clear picture of prospect and customer behavior, market trends, and performance metrics. Audit your tech stack.
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Partners in Excellence
JANUARY 22, 2024
Speaking to sales enablement executives, fewer than 10% have any sort of business acumen programs in place. People respond, “They run IT, they manage sales, they design new products, they are marketing people…” But then when I ask, “What’s that mean? Buying cycles reduce by 30-40%!
Xactly
SEPTEMBER 5, 2018
Management by Objectives, aka MBOs, are goals set for employees to improve overall sales performance, as agreed up on by sales manager and rep. MBOs can be an extremely useful tool in addition to your sales commission structure because they give each rep individual goals to strengthen the overall sales organization.
Score More Sales
AUGUST 26, 2014
Did you know you’re missing out on sales opportunities by having a poor mobile company website? 94% of digital marketing professionals surveyed agreed that personalization is “critical to current and future success” according to an eConsultancy study. We have run into many B2B websites lately that do not work well on mobile devices.
Showpad
OCTOBER 24, 2018
From left: Showpad CEO and Co-Founder Pieterjan Bouten, Showpad President and COO Jason Holmes, and Showpad Vice President, Marketing Theresa O’Neil at Showtime18 in Ghent. How can marketing and sales can have a closer working relationship? One way is deceptively simple: Its leaders have to like each other. “If
Partners in Excellence
FEBRUARY 6, 2020
He later extended the argument to include being accountable for achieving a quota compromised the ability of the sales person to be trusted. We have movies like Glengary, Glen Ross, Boiler-room, The Wolf Of Wall Street that glamorize those types of sales people and organizations. Let’s look at this a little more deeply.
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