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45 Top YouTube Channels for Marketing Professionals

Zoominfo

But, what is new is the abundance of video resources now available within Google search results. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Today we’re closing out this three-part series with a post for our marketing audience.

Channels 220
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How to Adapt to the Well-Educated Modern Buyer

Sales and Marketing Management

Author: Kelly Bosetti Salespeople once played a significant role in educating buyers about their options and helping them come to a decision regarding a product or service, but times are changing. More than ever before, the new reality of sales must rely on marketing to a higher extent. Reaching More Educated Buyers.

Education 330
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

But, what is new is the abundance of video resources now available within Google search results. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. If you’re on the hunt for new marketing resources, look no further. Go check it out!

Channels 100
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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

At Innovaxis Marketing, e-commerce for our B2B clients has risen from 5% to 15% or more of total sales. potential conflict with their channel partners. Businesses don’t want to jeopardize the business that comes through channel partners?—?as Pricing Is Key to Keeping Channel Peace. as much as 90%?—?for Here’s how.

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How to Use Video Throughout the Buyer's Journey

Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT

For many of us, that means we must become great educators and provide the best answers for our prospects at every stage of their journey. So the question is: Will you choose to be an educator in your industry? You’ll learn: How to get started with your video marketing strategy.

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Activating Your Virtual Sales Force: Inspire, Educate and Connect Your Sellers Remotely

Sales and Marketing Management

Since we can’t bring our sellers together, how do we continue to inspire, connect and educate them in a purely virtual world? Show prerecorded videos during virtual sales meetings highlighting top performers and organizational successes. This shift to virtual selling required new technology, new skills and new ways of selling.

Education 194
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B2B Thought Leader Guide: How to Become an Industry Authority (video)

Pipeliner

Harnessing the Power of Authority in Marketing John Golden had the pleasure of speaking with Frank Hussman, an internet entrepreneur from Amsterdam, Netherlands, with over two decades of experience in B2B marketing and sale s. Frank also highlighted the effectiveness of video content in standing out and reaching a wider audience.