Sales and Marketing Management
OCTOBER 3, 2023
Stephanie Harris is a veteran of the non-cash incentive industry and, for the last three years, president of the Incentive Research Foundation. We spoke with her about emerging trends in group incentive travel, including designing events for today's multigenerational work force.
Sales and Marketing Management
JULY 21, 2023
Group incentive travel remains one of the most impactful incentives a company can deploy. Two incentive travel experts talk about making the business case for these programs and meeting participants’ expectations. The post Incentive Travel: The Incomparable Motivator appeared first on Sales & Marketing Management.
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Sales and Marketing Management
JUNE 26, 2023
Creating one-of-a-kind experiences for groups creates long-lasting motivation and loyalty, but selling these programs to the C-suite takes careful planning. The post Making the Business Case for Incentive Travel appeared first on Sales & Marketing Management.
Sales and Marketing Management
DECEMBER 14, 2020
As a longtime member of the incentives industry, I am often asked what businesses can do to better manage their sales teams and their relationships with their channel partners in the constantly changing world. My answer: sales training initiatives. Sales training has grown in importance in the past decade.
Sales and Marketing Management
FEBRUARY 25, 2020
In short, more precision is better for rewards used with incentives, while less precision is better for rewards used with recognition. Incentives. Good incentives rely on high degrees of precision to generate motivation. This powerful device is optimal for the above-and-beyond incentives that are outside the commission plan.
Sales and Marketing Management
JUNE 29, 2020
Author: Paul Nolan According to an April survey by the Incentive Research Foundation, the top concern about participating in work or reward-related travel was the threat of an epidemic/pandemic at 33%, followed closely by severe weather at 29%. Incentives interrupted. Sales are still happening, but a group celebration isn’t likely.
Sales and Marketing Management
JULY 24, 2020
Millennials are now the largest group in the workforce, and like their Generation Z coworkers, they care deeply about environmental and social causes. Here’s how to inspire your millennial and Gen Z sales reps using mission-driven prospecting gifts and employee recognition. Boost Sales Enablement with a Meaningful Prospecting Gift.
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