Remove Incentives Remove Prospecting Remove ROI Remove Trends
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Beyond the Pay Mix: What Makes Salespeople Tick Today

Sales and Marketing Management

Incentives and bonuses are just the starting point. But AI-powered new lead gen tools, such as Salesforce’s Einstein, are replacing customer-mining tasks, leaving salespeople free to pursue prospects and other high-value tasks. Compensation: Think beyond cash incentives. Offer incentives on the go and focus on experiences (e.g.

Lead Rank 254
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5 Ways to Build Up Customer Loyalty

Zoominfo

This is a troubling trend, considering the fact that trust is the foundation of customer loyalty. Their sales reps get super hands-on with prospects during the buying journey — they provide demos, answer questions, ask for feedback, etc. Then the prospect makes a purchase, and suddenly they’re on their own.

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AI’s Role In Sales and Marketing

Sales and Marketing Management

The fast-growing digital analytics firm helps companies predict new revenue streams, anticipate product trends and popularity, improve customer retention rates and optimize investment decisions. B2B companies are making significant investments in solutions that ensure they have access to data across their prospect base.

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6 RevOps Strategies to Get You Through Economic Hardship

The Spiff Blog

They require you to have a clear picture of prospect and customer behavior, market trends, and performance metrics. Sales enablement platforms help sales teams guide prospects through the consideration stage. Identify the ROI of resource-heavy GTM campaigns and initiatives. Then, share that data with each department head.

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Account Expansion: What It Is, Why It’s Important, and How to Ensure it

LeadBoxer

Time and time again, research proves retaining and selling to current accounts provides a higher return on investment (ROI) than acquiring new customers. Then there’s the fact that the probability of selling to a current customer is 60 to 70% , while the likelihood of selling to a new prospect is only 5 to 20%.

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5 Ways Sales Teams Can Adapt During COVID-19

Crunchbase

Given we are in the midst of a global pandemic, it’s more important than ever that our teams are listening intently to existing customers and prospects. At Crunchbase, our sales and customer-facing teams have made this a priority, scheduling daily team stand ups to share customer feedback and concerns they’re hearing from sales prospects.

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Want to Stop Rampant Sales Team Turnover? Career Ladders Are the First Step

Hubspot Sales

Career ladders help retain staff by providing an incentive to keep moving forward -- if they see a clear reward (i.e., The digital analytics giant noticed a trend when hiring AEs: it took them as much as a full quarter to get ramped up completely. was covering training and salary without seeing ROI, and the AE’s were missing targets.

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