marketing-and-sales-nimbleness-agility-flexibility 
Partners in Excellence
FEBRUARY 8, 2013
My post, Marketing Displaces Sales , created a lot of comments and discussion. But what both the roles, responsibilities and plays really provide is the ability for the team to be nimble, agile, and flexible. They are flexible, adapting what they do to score. Those guys are double and triple teamed.
Partners in Excellence
JANUARY 5, 2020
We want to be flexible, nimble, able to adapt to the circumstances, leap on an opportunity, respond quickly. Too often, when I talk to leaders and sales people about process, they cite some of the things outlined above as the reason they don’t want process. Process actually frees us up to be innovative and creative.
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SBI Growth
JULY 31, 2013
As a sales leader, you know the importance of field execution. A big part of execution is how the team uses the sales process. You are asking yourself, “ Is Our Sales Process Good Enough? ”. During the research for this VP of Sales event , over 5000 sales leaders shared their biggest obstacles. Your Challenge.
Partners in Excellence
NOVEMBER 13, 2017
A few of us have been having a conversation about whether adaptability and agility are important in sales. It seem so much of “contemporary” sales practice is going in the opposite direction. We have to enable our sales people to manage the paradox they face every day. Principle Based Selling!
Partners in Excellence
FEBRUARY 17, 2021
” Actually, conducting role plays has been a powerful tool that we use both in our consulting, training, and coaching. I don’t think we use them enough. There are a lot of tools that offer alternatives to role plays. Others provide role play scenarios and score the handling based on preset criteria. And it’s the latter that counts.
Partners in Excellence
OCTOBER 29, 2014
I’m fascinated about a lot of the discussion about marketing and sales alignment. Usually marketing is saying “sales isn’t following up on our leads, consequently we’re losing lots of opportunity.” Inevitably, the discussion narrows to MQL’s and SQL’s.
Partners in Excellence
AUGUST 18, 2014
But what’s this mean for what marketing and sales actually do? Marketing and sales can no longer work separately, but must collaborate in facilitating the customer buying process. Now the differentiator is the customer buying experience—how marketing and sales engages the customer together.
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