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Letting Others Shine Can Get You Sky-High Referral Rates

Sales and Marketing Management

Author: John Ruhlin Decades ago, sales professionals hit upon a mantra to understand how to woo prospects: “What’s in it for me?” Such a negative viewpoint only fosters a feeling of distrust for sales experts, making it tough to close deals and garner referrals. Don’t focus on a speedy sale. Want proof of this attitude reversal?

Referrals 219
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Who Helped Me the Most in 2016? — Chris Brogan That’s Who!

A Sales Guy

The objective is to identify the person that had the greatest effect on your personal or professional life in 2016 and thank them publicly by answering these questions. WHAT DID THIS PERSON HELP YOU ACCOMPLISHMENT OR ACHIEVE IN 2016? With this said, here’s the person who had the greatest impact on my 2016. Chris Brogan.

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Frugalnomics in Effect - Gartner predicts low IT spending growth for 2016

The ROI Guy

If you’re marketing or selling technology, this decline could have a significant impact, with buyers becoming even more cautious and economic focused. You need to factor Frugalnomics prominently into your sales and marketing strategies and investments. And its not just your direct sales reps that have the issue.

ROI 53
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Time to Kick Your Social Marketing into High Gear Part 3

Increase Sales

Social marketing is no different. Your goal is to increase sales, expand your pool of qualified sales leads and continue build your credibility and influence. When sales professionals and SMB owners decided to incorporate social marketing as one of several marketing channels, this is not a one time event or a sporadic action.

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Is Your Online Brand Different than Your In-Person Brand?

No More Cold Calling

In B2B sales, it’s important to make a good first impression. If you want to be seen as a trusted resource—a top-notch B2B sales pro with expertise to share, not just a product to push—you can’t use social media to blast strangers with sales pitches. None of us in B2B sales has much patience. You are your brand.

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A 2026 excursion to the future of sales training

Sales Training Connection

Sales Training – 2026. As a way of exploring the future of sales training, let’s time travel to the year 2026 and examine the major trends of the day. The presentation was developed as a comparison to what is happening in 2026 versus ten years earlier in 2016. Let’s tune in and listen to what Dr. Beckett has to say.

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Work Hard AND Smart: Gary Vaynerchuk at Rainmaker

SalesLoft

With over 400+ modern revenue and tech leaders — not to mention, Gary Vaynerchuk on keynote — Rainmaker 2016 is the one and only conference for your team to learn more about all things sales development. Want to get pumped to see his keynote at Rainmaker 2016? But why should you care about Gary Vaynerchuk?