article thumbnail

Why Product-Agnostic Content Wins in B2B Marketing

Sales and Marketing Management

Instructional Videos. Instructional videos typically feature more prominent branding than whitepapers, but the bulk of information contained in these videos is focused on helping viewers learn about something or solve a problem. The video opens with a screenshot of Gavin’s Facebook page which disappears after 40 seconds or so.

article thumbnail

Want to Create Amazing Experiences? Start With Design Thinking.

Sales and Marketing Management

Author: Pete Dufner As a creative director in a past life, I witnessed Natasha Jen’s “Design Thinking is Bull ” presentation back at the HOW conference in 2017. If you haven’t seen her video yet, it’s 13 minutes well spent.). We use it to create meetings, events and incentive programs, but it’s really at the core of everything we do.

Infusion 205
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

[VIDEO] Top Qualities of High-Growth Companies: A Conversation with Henry Schuck

DiscoverOrg Sales

Watch the video here, or read through the conversation below. Get the results of our 2017 Growth Drivers Report here. Get the insights from our 2017 Growth Drivers Report. Learn high-growth secrets in our 2017 Growth Drivers Report. Find out more in our 2017 Growth Drivers Report. What drives high-growth companies?

Company 120
article thumbnail

Sales Compensation Planning for 2017

Your Sales Management Guru

Creating a Sales Compensation Plan for 2017. Some pay commission based on sales, while others only pay on margin; still others blend both with incentives and special bonus plans. Check out his Sales Management Tool Kit or the Acumen Project and his new Ignite Your Sales Team online video training program for sales leaders.

article thumbnail

SLAMMED! Sales Mgmt Boot Camp

Your Sales Management Guru

We start September 22, 2017 Sales management is one of the most rewarding jobs in business when you know what to do and how to do it. More than thirty self-directed video learning modules. Compensation and incentive strategies. Enroll now to get instant access to pre-work and initial training videos.

Hiring 49
article thumbnail

Meet the Spiff Team: Chapter Nine

The Spiff Blog

After traveling parts of Europe, in 2017 they moved to Saint Augustine, FL for a few years to live beach life. He began his career in Finance in the Washington, DC area where he discovered the world of Incentive Compensation Administration. BJ Neilsen, Engineering Manager BJ was born in Utah and began raising a family in Provo.

Meeting 67
article thumbnail

10 Sales training techniques every manager should know

PandaDoc

Incentivize your team One of the big attractions of a sales job is that pay and incentives are often linked to performance. Offer your sales team micro training through videos, e-learning webinars, and sales calls to refresh them on the sales process. So, why not also incentivize training for your sales team members?