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October 2018 B2B Blog Post Round-Up

Zoominfo

billion users in 2021 ( source ). 89% marketers cite email as their primary channel for lead generation ( source ). The post October 2018 B2B Blog Post Round-Up appeared first on ZoomInfo Blog. Consider these statistics: In 2017, global e-mail users amounted to 3.7 billion users. This figure is set to grow to 4.1

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What Titans of Tech Teach Us About Growing Sales Teams

Alice Heiman

Watch the podcast below or on our YouTube channel. From an ‘Always be learning’ mindset to customer focus, hiring, execution and motivation she lays out the entire playbook. Every sentence could be its own chapter.

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What Titans of Tech Teach Us About Growing Sales Teams

Alice Heiman

Watch the podcast below or on our YouTube channel. From an ‘Always be learning’ mindset to customer focus, hiring, execution and motivation she lays out the entire playbook. Every sentence could be its own chapter.

Hiring 75
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Inc. Recognizes Emissary for 3rd Consecutive Year for Business Growth

Emissary

5000 are ranked according to percentage revenue growth from 2018 to 2021. To qualify, companies must have been founded and generating revenue by March 31, 2018. based, privately held, for-profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2021. Companies on the 2022 Inc.

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How Small Gifts Can Create Big Marketing Wins

Zoominfo

A 2018 study by the University of Zurich found that even a small gift from a sales representative makes customers much more likely to make a purchase. Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. The results?

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Why SaaS Companies Are Embracing Owned Media and How to Make it Work for You

Sales Hacker

Owned media refers to content distributed through a brand’s channels , including self-hosted video, company blogs, and email campaigns. Through these content channels, they can fuel conversations, educate the market, and build strong relationships with potential customers. In 2018, he successfully sold the company to Outreach.

Media 71
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Programmatic Buying and Its Influence on Mobile Marketing

Connext Digital

Mobile marketing spend is also steadily rising, and more digital marketers are focusing on this channel to grow their business. In 2018, mobile marketing ad spend reached 160 million U.S. dollars, and this figure is expected to reach 250 million by 2021. Mobile is a powerful channel for audiences since it’s more personal.