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How to Avoid False Advertising and Misleading Claims with Legal Translation

Pipeliner

False advertising refers to a misrepresentation of a product or service, often through misleading or unproven claims, as defined by the Federal Trade Commission. For international businesses in advertising, many rely on legal translations to ensure that all parties understand their rights and responsibilities.

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How to Train Your Sales Teams on Ethical AI Use [Expert Insights]

Hubspot Sales

Train AI in sales, and you’ll join 81% of salespeople surveyed who agree that AI significantly reduces their manual tasks and data entry workload. How to Train Your AI Ethically Remember this: If we weren’t thinking about AI ethically, then something would be wrong. Thoughtful execution ensures AI can be trained correctly.

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What Do You Need to Know About SEO?

Smooth Sale

When a business is at the top of search results, people trust it more, and as a bonus, SEO is cheaper than other types of advertising. Black Hat and White Hat Strategies Black hat SEO refers to unethical techniques some use to manipulate search engine rankings, violating search engine guidelines. Search engines are smart.

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What is a Franchisee vs. a Franchisor?

Hubspot Sales

The franchisee must adhere to the franchise, so following the contract and operating under the provided guidelines are a must. Hiring and Training Employees. Following Rules and Guidelines. Vetting and Training Franchisees. Franchisee Roles and Responsibilities. Upholding Brand Reputation. Finding and Leasing a Building.

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Increase Your Sales Via Social Media

Smooth Sale

Invest in Social Media advertising. While social media is free, investing in social media advertising is a great way to build a more significant following and customer base. Each social media account offers many advertising options for all budgets. Doing so gives you a two-for-one opportunity for your social media advertising.

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Franchise Agreements: What They Look Like and What to Expect

Hubspot Sales

The "Training" section of a franchise agreement specifies that a franchisee must designate a representative who will assume management responsibilities for the franchise location. Then, that general manager will be required to attend and complete a training program offered by the franchisor. Advertising. Operations Manual.

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How to Recruit and Retain More Women to Your Sales Team

Zoominfo

Establish cultural guidelines and values that inspire everyone at your company to work hard and maintain integrity. Additionally, make sure all managers receive bias training to ensure the performance review process is handled fairly.

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