Remove B2C Remove Customer Service Remove Research Remove Training
article thumbnail

How Younger Generations are Disrupting B2B Buying

Zoominfo

Brand advocates are people who already use your product or services and voice their love of your product on social media channels to help grow new customers. Providing a community forum for advocates can create an avenue for product improvement, as well as training around new or lesser-known features.

B2B 130
article thumbnail

Hard for you to say you’re sorry?

Sales and Marketing Management

A study appearing in the February 2018 edition of the Journal of Business & Industrial Marketing was the first to prove its relevance in a B2B setting and provide a preliminary model for achieving the SRP with business customers (“The Service Recovery Paradox in B2B Relationships,” Hübner, et al). Response speed. Compensation.

Loyalty 234
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 21 Sales Training Programs and Techniques to Boost Team Performance in 2022

Highspot

Sales training programs are often like that — but they don’t have to be. The trick is knowing what training program and techniques to use. In this guide, we’ll dive deep into sales training and give you the information you need to choose an impactful course for your team, including: What is sales training?

article thumbnail

How To Develop Landing Pages That Actually Convert

Smooth Sale

Therefore, your landing page will be remarkably different from a B2C company that targets consumers. B2C landing pages are more about connecting with the audience emotionally. For example, social proof is more critical on a B2B landing page than a B2C one. Ensure customer service receives applause.

B2C 78
article thumbnail

The 33 Best Sales Training Video Channels on YouTube

Hubspot Sales

billion on training and development, including external providers, internal expenses and tuition reimbursement, according to The American Society for Training and Development. in 2013 on hiring sales training companies, one of the top five outsourced training expenditures, according to Training Industry.

Channels 112
article thumbnail

Will You Improve with These Sales Books?

Smooth Sale

Nicole Garrison is an expert writer of articles, case studies, and marketing, sales, and business development research. You may follow her on Twitter Nicole contributes her writing expertise to the best paper writing services where she works on academic papers for students in need of writing assistance. . data science).

Hiring 78
article thumbnail

Zoominfo Competitor – Lead411 vs. Zoominfo

Lead411

Zoominfo Competitor Lead411 has over 2 decades of experience providing the highest level of quality in terms of accurate company data, employee data and growth intent for thousands of customers. Here are some of the biggest concerns customers have when comparing Zoominfo to Lead411. Customer Service/Support. Intent Data.