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Social Media Demand Generation: A Q&A

Zoominfo

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. Why is social media the perfect channel for demand generation? Fortunately, social media allows you to access the insights you need to remedy this issue. Tailor your content.

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Here’s Where Your GTM Strategy Is Failing

Zoominfo

Integrative, Effective Digital Tools: When it comes to your GTM strategy, and any kind of product launch, you need integrative automation tools to help execute and measure results across the channels that matter most. . So, where do GTM motions usually go wrong and what steps should you take to remedy the situation?

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5 Reasons to Invest in B2B Conferences and Events

Zoominfo

Firsthand experience at events gives your employees an opportunity to grow—to be the first in the industry to collect information on new tools and best practices. Now, with live tweeting, blogging, and video streams, your company can leverage the event to improve your content marketing strategy. Networking opportunities.

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Troubleshoot Your Troubles: Diagnosing & Fixing Common Small Business Digital Marketing Issues

BuzzBoard

Educate your clients on the benefits of a robust, multi-channel digital marketing approach for improved accuracy in marketing outcomes. It’s a robust tool for aligning your marketing efforts with business objectives, thus ensuring optimal return on investment. Propose a small business marketing audit for your clients.

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Here’s Where Your GTM Strategy Is Failing

Zoominfo

Integrative, Effective Digital Tools: When it comes to your GTM strategy, and any kind of product launch, you need integrative automation tools to help execute and measure results across the channels that matter most. So, where do GTM motions usually go wrong and what steps should you take to remedy the situation?

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9 marketing trends that will dominate 2019

PandaDoc

It’s a never-ending list of updates, upgrades, evolutions of tools and technology, and digital marketing trends. Integration of different marketing channels will become more common. Traditional marketing channels will retain their importance as essential drivers of new customers. Mobile is pretty much where everything is headed.

Trends 88
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A Foolproof Framework for Better Incentive Communication

The Spiff Blog

The only remedy is a formal incentive communication strategy. Refine your documentation and communication channels. During this step be specific about establishing clear workflows, owners, and distribution channels. It’s important to get everyone’s perspective and feedback while creating your incentive communication process.