Blog Customer Service Inbound Marketing 
Zoominfo
AUGUST 12, 2018
So in an effort to demystify the term, we’re going to dive into marketing creativity in the B2B realm. With the ultimate goal of increasing conversion rates, marketers have to accelerate brand activity through digital channels. Our examples highlight ways companies achieved branding success through creative marketing initiatives.
Zoominfo
FEBRUARY 7, 2019
As with most business functions, technology is drastically changing the way we market our products and services. We’ve long since understood the power of one-to-one marketing, but without modern technology, it wasn’t always feasible, scalable, or affordable. So, how can we market to customers who are sick and tired of marketing?
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Zoominfo
DECEMBER 19, 2018
As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. Go check it out!
SugarCRM
NOVEMBER 30, 2021
The difference between a good B2B marketer and a great one resides in the ability to understand the big picture of reaching your target buyers. Marketing automation systems often provide easy access to external databases for validation and cleanup. This includes call center personnel, customer service, salespeople, and distributors.
Increase Sales
MARCH 31, 2014
So you have your marketing calendar in place, you are blogging regularly, sharing the social media posts of others and doing your follow up with all those new sales leads. You are feeling pretty good because it has taken you months to get your daily, weekly and monthly marketing all in place. Stop and breath is the first step.
Zoominfo
FEBRUARY 7, 2023
There are various stakeholders, priorities, markets, and channels to align, and the right mix for your business may not always be clear. A sales strategy is a set of coordinated actions, activities, and plays for go-to-market teams to follow to achieve their sales pipeline target. It’s not enough to agree upon a strategy.
Zoominfo
OCTOBER 5, 2021
As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. If you’re on the hunt for new marketing resources, look no further. Today’s blog post is for you! Billy Gene is Marketing Inc. Go check it out!
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