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The End of One-Size-Fits-All Sales Enablement

Allego

62% of sales professionals say they’ve lost a sale because they couldn’t meet personally with a buyer. And fewer buyers are opting to meet face-to-face, with many preferring virtual engagements as a first point of contact. To be effective, companies must rethink how they onboard, train, and enable both new hires and veteran performers.

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No Sales Enablement Team? 4 Ways to Survive

BrainShark

Companies are 48% more likely to experience high buyer engagement when they have had sales enablement processes in place for more than two years, according to Sales Enablement Pro’s State of Sales Enablement Report 2022. They can also go back and reference the newsletter anytime to find content, training, and other relevant information.

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11 Ways to Activate Sales Content to Accelerate Revenue

Allego

Harvest In-Field Intel. Marketers who are enabling sales must produce content for both formal training and reinforcement as well as just-in-time learning at the moment of need. When you can’t bring your reps into the home office for training on new materials, the next best thing is video. Go Virtual. Leap Across Time Zones.

Revenue 128
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Attitude and Conviction Affect Your Close Rate — Here’s Why

Sales Hacker Training

Buyers will pick up on your attitude. Your persistent attitude is what moves buyers from the left to the right. Allow the seeds to take root and grow, and harvest at the appropriate time. Learn from your losses If you sow good seeds, you will reap a good harvest. If you sow bad ones, you reap a bad harvest.

Closing 52
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10 Ways Marketers Can Create Sales Content That Actually Gets Used

Allego

3 Harvest In-Field Intel. Marketers who are enabling sales must produce content for both formal training and reinforcement as well as just-in-time learning at the moment of need. When you can’t bring your reps into the home office for training on new materials, the next best thing is video. 4 Make It Mobile. 5 Go Virtual.

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Sales Training Tip: Social Selling As the New Door Opener

Customer Centric Selling

Sales Training Article: The New Door Opener = Social Selling By Joel McCabe, Sales Benchmark Index (SBI) A lot was written in 2012 regarding the change in buyer behavior. Gleaning was a practice where farmers left some of their crops in the field post-harvest. With that change came concern. I’m dialed into my customers.

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How COVID-19 Has Changed Sales Best Practices

Chorus.ai

Whether you’re assessing new potential customers and buyer personas, catering to existing customers, refining your onboarding process, or evaluating sales training methods, you may find that best practices have shifted. Provide product training where required, and make a note of their feature usage. See what their job is like.

ROI 118