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ZoomInfo’s 12 Best B2B Tips for Holiday Season

Zoominfo

So whether you’re expanding into new territory, prepping for next year’s round of new hires, or deploying marketing campaigns, following these B2B tips and tricks will help your B2B efforts during the holiday season. BASHO emails are a specific kind of personalization strategy, ready for you to use in your next targeted campaign.

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How to Create a Targeted B2B Customer Profile

Zoominfo

Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources, but the marketing campaign as a whole. Let’s say your company sells accounting software that specializes in advanced finance analytics.

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How to Create a Targeted B2B Customer Profile

Zoominfo

Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources but the marketing campaign as a whole. Let’s say your company sells accounting software that specializes in advanced finance analytics.

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Evaluating Your Business Development Strategy

Janek Performance Group

Of course, changes in the sales landscape and marketplace have a profound effect on your business development strategy. Of course, this should include seasonal activities as well as and monthly/quarterly goals and results. Of course, these should include a mix of channels and be spaced over time. Only 31.5%

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6 Tips For Millennial-Friendly Email Marketing Campaigns

Connext Digital

While almost any email design software you can get today will produce mobile- responsive layouts by default, that isn’t necessarily enough. You can take it too far, of course, veering into “trying too hard” territory and coming across as a stoic adult who desperately wants to be cool — but that shouldn’t happen if you stay relaxed.

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How to Create Your Sales Forecast in 6 Steps

Gong.io

You’ll learn why it’s critical to your team’s success, who is responsible for sales forecasting , and, of course, how to build a sales forecast yourself. Sales managers use forecasts for territory planning as well. In this article, you’ll get a 101 on this crucial process. What is a sales forecast? .

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The Ultimate Guide to Sales Operations in 2019

Hubspot Sales

As you'll read below, sales operations includes everything from lead management, sales strategy, and territory structuring and alignment to process optimization, compensation plans, sales automation, training, and data analytics and reporting. Territory Definition. Download Our Free Sales Conversion Rate Calculator and Guide.