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5 Must-Have Elements of A Winning Sales Enablement Strategy

Gong.io

That’s how Gartner describes the importance of sales enablement. . They continue, “What was once the responsibility of product marketing, sales operations, or of a single sales trainer, sales enablement is now supported by dedicated teams founded within the sales organization” (bold is mine).

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Evaluating Your Business Development Strategy

Janek Performance Group

A pillar of success for any sales organization is an effective business development strategy. However, merely having a strategy isn’t enough. Of course, changes in the sales landscape and marketplace have a profound effect on your business development strategy. This is what your strategy hopes to achieve.

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7 Tips for Hacking Sales Enablement to Drive Readiness in a New Era

Mindtickle

Collaboration between sales and marketing hasn’t always been easy, but it’s more important now than ever. By working more closely together, sales can benefit from open lines of communication with customers across all digital channels to find and nurture leads and tie into the marketing side of the sale cycle.

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How to Leverage New Learning Channels for Client-Facing Professionals

Allego

But incremental learning, with real value, comes from more informal channels, when people are able to listen to and watch practical applications live and “in color.” Have you ever noticed how people at sales meetings congregate around their successful colleagues to soak up the stories or learn about the process these practitioners employ?

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Sales enablement: what is it, and how does it work?

Close.io

First off, let’s make one thing very clear: sales enablement isn’t just another fun trend that’s here today and gone tomorrow. This is no buzzword: it’s a real strategy that more and more businesses are using. Why are so many businesses using sales enablement? Best sales enablement tools to automate the process. ?

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Seeing Through the Hype: Making Sense of Sales Enablement Technology

SBI

I recently had the pleasure of being the guest on the Sales Enablement Radio podcast hosted by the Brevet Group. I sat down with Brian Williams, a partner with the Brevet Group, and we discussed what Sales Enablement is (people define it in many ways) and how to navigate the complexity of the technology in the Sales Enablement space.

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7 Tips for Hacking Sales Enablement to Drive Readiness in a New Era

Mindtickle

Collaboration between sales and marketing hasn’t always been easy, but it’s more important now than ever. By working more closely together, sales can benefit from open lines of communication with customers across all digital channels to find and nurture leads and tie into the marketing side of the sale cycle.