Remove Churn Remove Lead Nurturing Remove Marketing Remove Sales
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The Impact of Bad B2B Marketing Data

Zoominfo

Think about it: without accurate information, how can you market, sell, or provide customer service to your target audience? With turnover like that, it’s no wonder companies struggle to keep a clean marketing database. The Impact of Bad B2B Marketing Data. There are two types of list churn to be aware of.

B2B 223
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6 Sales & Marketing Strategy Recommendations for 2012

Pointclear

Bob is the founder of Inflexion-Point Strategy Partners, a UK firm that engages with B2B companies to improve their sales and marketing strategy and drive revenue. He does a great job of clearly presenting, assessing and recommending solutions for today’s pressing sales lead management challenges.

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5 Stellar SaaS customer service tips to reduce churn and build loyalty

PandaDoc

Client and customer queries come in all the time, whatever industry or market you happen to be operating in. Another important point to bear in mind here is that good client service can do a lot to reduce churn. Here are our top five tips to help you provide exceptional SaaS customer support, and keep client churn to a minimum.

Churn 59
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How Artificial Intelligence is Reshaping Email Marketing

Connext Digital

Artificial Intelligence (AI) has been significant in the advancement of digital marketing, including email marketing. Its core aspects—big data and machine learning—have been essential in the spread of AI for email marketing. Automation has become commonplace in many industries, and marketing isn’t any different.

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Unpacking the Layers of a Successful Customer Acquisition Strategy

Pipeliner

A good customer acquisition strategy combines multiple marketing channels and tactics to create sustainable, long-term growth. It would be best to define your target audience to understand where and how to focus your marketing efforts. Great customer acquisition marketing begins with clear goals and objectives that you can quantify.

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Trick or Treat? Dreamforce Goodies for B2B Marketers

SBI

Analyst for Smart Selling Tools and advises executives in SaaS MarTech companies and interactive marketing agencies who seek a competitive advantage in meeting the needs of marketers. -. I’ll separate the Snickers from the Candy Corn, or in this case, the really yummy tools that will energize your 2015 Marketing Journey!

Lead Rank 122
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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

Building a sales funnel that aligns with your business goals is essential. I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh. What is a sales funnel? And then there’s the sales funnel. The 4 stages of a sales funnel.