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Sales Leadership Is Missing It Big (and Here’s the Proof)

No More Cold Calling

Research shows cold calling scripts and tricks don’t work, but referrals do. When will sales leadership wake up? They still measure the number of dials and emails sent in a day, when the return on these sales activities is dismal. It’s not the reps’ fault; it’s what sales leadership expects from them.

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200 Best Articles on Sales and Sales Leadership by Category

Understanding the Sales Force

Consultative Approach to Selling Call Reluctance is Just as Popular as Ever! Consultative Approach to Selling Call Reluctance is Just as Popular as Ever! Does Being a Strong Qualifier Correlate to Having a Strong Pipeline? 4 Reasons Why Salespeople Suck at Consultative Selling.

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Want Qualified Sales Leads? Stop Your Team from Cold Calling

No More Cold Calling

Cold calling is bottom-of-the-barrel prospecting. It can take eight to 14 touches to just to reach a prospect who isn’t expecting a call from your sales rep. There has to be an easier way to score qualified sales leads! But one day I took the bait, and sure enough, the cold calls and emails started.

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How to Optimize Your Cold Calling Strategy

Janek Performance Group

A sales manager recently asked, “Is cold calling effective?” My answer was not an attempt to be glib or elusive, but rather a factual observation from working with hundreds of sales teams. There are sales teams who find cold calling effective, while there are others who think it is useless.

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Reasons Cold Calling Is No Good for Account-Based Sellers

No More Cold Calling

You already know my point of view on cold calling. No salesperson should ever have to cold call to generate sales leads. It’s an ineffective prospecting strategy and a nuisance to buyers, most of whom ignore cold calls. Stop Fooling Yourself—Your Prospecting Is Cold.

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Why Cold Calling and Stupid Prospecting Don’t Work

No More Cold Calling

A prospect is ready to buy and reaches out to your sales reps, who close the deal with little effort. But it’s not a reliable lead generation strategy, because your sales reps didn’t initiate prospecting. Too many sales organizations now rely on incoming requests and outgoing emails to grab prospects’ attention.

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Bust the Myth You Can’t Read Prospects’ Minds

No More Cold Calling

When the market is on an upswing, our customers and prospects may be focused on a whole host of things. Salespeople score meetings with qualified prospects in one call. Overall, they make fewer calls, talk to the right people, ensure qualified leads, decrease time to close, and drive revenue.