Want Qualified Sales Leads? Stop Your Team from Cold Calling
No More Cold Calling
MARCH 16, 2017
Cold calling is bottom-of-the-barrel prospecting. It can take eight to 14 touches to just to reach a prospect who isn’t expecting a call from your sales rep. There has to be an easier way to score qualified sales leads! But one day I took the bait, and sure enough, the cold calls and emails started.
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