Remove Consumer Remove Email Marketing Remove Prospecting Remove Training
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Email marketing myth about sending email on a particular day busted!

Salesmate

Email marketing is something that’ll never get old. So, marketers are always trying to find ways of how they can make email marketing effective for their company. It doesn’t matter how much the technology evolves; emails will still remain prevalent. Now that’s a number that no marketer can ignore.

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What is Subscriber Data Management for Email Marketing?

Appbuddy

Consumers expect highly personalized experiences when engaging with your brand. This means that you must prove you care about your customers as individuals and try to understand their unique needs at every touchpoint—especially when you’re sending them regular marketing emails. Consumer privacy laws are tightening fast.

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Call vs. Email Sales Prospecting: How to Be Effective With Both

Pipeline

From making the first contact to nurturing a lead, sales prospecting is a delicate art. You must determine which outreach channels your leads will respond to and approach your sales prospecting tactics accordingly. But for that, familiarizing your sales team with the differences between cold emailing and cold calling is essential.

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Top 21 Sales Training Programs and Techniques to Boost Team Performance in 2022

Highspot

Sales training programs are often like that — but they don’t have to be. The trick is knowing what training program and techniques to use. In this guide, we’ll dive deep into sales training and give you the information you need to choose an impactful course for your team, including: What is sales training?

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5 Ways AI Is Transforming Sales Enablement

Allego

This article originally appeared in Training Industry. In addition, McKinsey analysts say, “AI can boost sales effectiveness and performance by offloading and automating many mundane sales activities, freeing up capacity to spend more time with customers and prospective customers (while reducing cost to serve).”

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A Marketer’s Guide to European Union (EU) Privacy Laws

Zoominfo

Even though the General Data Protection Regulation (GDPR) went into effect in 2018, data collection and processing can still leave marketers feeling uncertain. In the last year alone, our data shows that the words “GDPR” and “Marketing” were mentioned together over 30,000 times on prospect calls.

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5 ways to tell when you should use lead generation or sales prospecting

PandaDoc

Like it or not, your business needs a lead generation strategy and a sales prospecting process. You’ll also know why you need a strong sales prospecting process and exactly how that will benefit your business. It’s not so much knowing about sales prospecting vs lead generation, as knowing how and when to prioritize one or the other.