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Responding to the Dig?tal Sales Shift

Sales and Marketing Management

The cost savings to businesses is too significant, and the efficiencies from buyers’ perspectives too valuable, thus both sides of the sales equation will likely want to retain the Zoom meeting model for many sales calls. What does it mean for B2B sales managers as they strategize for 2021? Take any trend?—?social,

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5 Sales Management Myths Debunked

SBI Growth

I sat across the desk from Mike, the new VP of Sales. Before his promotion Mike was the can’t-miss Sales Manager. Now he was just another VP of Sales in the crosshairs. After a quick conversation, we found he was committing 3 of the sales myths below. The majority of Sales VPs are guilty of at least one.

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Surviving the Late Release of Your New Quota

SBI Growth

Do you have to increase your demand generation efforts to get new leads? Do you have enough sales people to cover the new quota? Set up a planning session with your sales managers immediately. How will you stimulate demand? How many actual opportunities by sales person is that?

Quota 296
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Should Marketing Have a Sales Quota?

SBI Growth

Over the last 12 months we: Surveyed over 10,000 sales representatives. Surveyed over 4,500 sales managers. Reviewed over 5,000 documents from with some the world’s best B2B sales organizations. B2B companies are assigning their Marketing teams with lead quotas tied directly to a percentage of the corporate sales goal.

Quota 276
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10 Causes of High Sales Rep Turnover - Which One Is Yours?

SBI Growth

Are Sales Managers held accountable for the use of the onboarding program? Sales Reps depend on a continual flow of quality leads to work as opportunities. Unfortunately, many marketing organizations confuse demand generation with providing leads. Is Marketing goaled on delivering leads to Sales?

Hiring 326
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Aligning Your Go to Market Strategy Around Account-Based Marketing with Shari Johnston, Casetext

Igniting Sales Transformation

One big benefit of the ABM approach is the ability to zero in and focus on attracting the right target customers for your business. This approach allows you to better align your dollars and people resources to generate the best-qualified leads and potential sales opportunities for your sales teams.

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How to Fast-Track New Rep Productivity

SBI Growth

Most sales managers do not identify the key metric for onboarding success. A sales manager should define a set of onboarding activities that drive the right selling behavior. Marketing / Demand Generation Campaigns / Lead Management. The best sales managers set up a Fast?Start

Hiring 202