Virtual Selling: Knowledge vs. Mastery
Julie Hanson
AUGUST 2, 2022
By Julie Hansen. Convincing salespeople to use a camera in remote meetings prior to spring of 2020 was like pulling teeth – without the Novocain. Some sellers even went so far as to put tape over their camera just in case it accidentally came on during a meeting! Two+ years later, virtual selling is as ubiquitous as Starbucks and most salespeople will tell you they “know” how to sell virtually.
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