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Handling the Gatekeeper and Engaging Executives

Sales and Marketing Management

My definition of prospecting is trying to take prospects from latent to active need. Another way to phrase that is to say that: Prospecting is looking for people that aren’t looking. Long sales cycles. Let’s take a step back and more closely consider the term “gatekeeper.” Handling Gatekeepers.

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#1 Way Account-Based Sales Reps Resolve the Gatekeeper Problem

No More Cold Calling

Stop trying to get around the gatekeeper. If account-based sales reps want to reach C-suite prospects, the secret is calling at night or on weekends, when their gatekeepers are off duty. This is just the latest stupid advice I’ve read about how to bypass the gatekeeper and get decision-makers on the phone.

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The #1 Sales Program to Guarantee Qualified Leads

No More Cold Calling

Relationships drive sales—always have, always will. Most sales teams miss quota year after year. Sales leaders bemoan that they don’t have enough qualified leads in the pipe, that their people aren’t getting meetings with decision-makers, that they can’t seem to differentiate themselves from competitors.

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One Great Tip For Getting Past A Tough Gatekeeper Screen

MTD Sales Training

If you are going to be successful in business-to-business sales, you must first learn to recognise a clever and sophisticated gatekeeper screen. The gatekeeper’s job is to block unwanted or unnecessary calls from reaching the decision maker (DM). This usually refers to sales people making cold or warm calls.

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To Get Past More Gatekeepers, Just Get In The Gate

MTD Sales Training

The Gatekeeper; that secretary, receptionist or otherwise, frontline person whose job, it seems, is to make your life as a professional sales person, miserable. Yes, a good gatekeeper (GK) can indeed cause havoc and prevent you from getting to the decision maker (DM). Sales Person: “Yes, Sharon Ames in accounting.”.

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2023’s 19 Best Sales Prospecting Tools

Hubspot Sales

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? Engage with your prospects.

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The Gatekeeper in Sales Still Holds the Key

Pipeliner

Most of us aren’t lucky enough to have a gatekeeper. What is a gatekeeper in sales? A gatekeeper (at the risk of using an outdated term) is the person designated to keep a protective barrier or ‘screen’ around important or ultra-busy people. Sales People Report that One of Their Top Challenges is Accessing Top Executives.