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The Five Pillars of Pharmaceutical Sales Training Excellence

Mindtickle

The intricacies of pharmaceutical products, stringent regulatory guidelines, and the critical role healthcare professionals play in decision-making create a complex environment for sales reps. In this blog post, we’ll outline the unique challenges faced in pharmaceutical sales training and provide practical solutions.

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8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

Being in the dark about the efficiency of your marketing strategy is not a good place to be. As a business owner in a competitive market, you must be able to track your successes and failures to make informed decisions that drive growth. Marketing analytics is a powerful tool for businesses looking to grow and beat the competition.

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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Louise C– serves as Senior Director, Hospitality Marketing. Wells Fargo. JPMorgan Chase.

Company 156
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How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

You need to take a thorough, comprehensive look at how you're spending money, how you're producing your product or service, your acquisition and retention strategies, and any other crucial factors that impact your revenue generation or production costs. Focus on customer retention. Drugs (Pharmaceutical): 14.10%.

Margin 103
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Value-Added Services Can Provide a Pricing Advantage

Distribution Pricing Journal

This comes from what your marketing lead would call increased perceived value. That tends to lead to higher customer retention and loyalty so you get a higher share of wallet. Product Bundling Product bundling is a marketing strategy where multiple products are sold together as one combined package.

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Smart Selling Visions: Up-Close with Top Revenue Leader CEO Duncan Lennox of @Qstream

SBI

Every two weeks, I interview an executive from a top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? It’s also based on a scientifically proven method of driving long-term retention we developed at Harvard Medical School. Nancy: What does Qstream do?

Up-Sell 139
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How to Heat Up Cold Emails with Personalization

DiscoverOrg Sales

Reason I ask is, you told me you were “pretty happy” with your current provider — and that is a lot different than saying “we’re crushing it with our current provider and I don’t see any reason to change” — which is what DiscoverOrg’s clients say, judging by our incredibly high retention rate.