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10 of the Best Lead Generation Software Tools for Your Business

Nutshell

Choosing lead generation software can be tricky, though, with so many tools to choose from. Lead generation tools help businesses like yours attract, retain, and close leads by cultivating meaningful relationships with them. Benefits of lead generation software So, why are lead generation tools so important for businesses?

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36 Best Lead Generation Tools to Increase Leads by 300%

Sales Hacker

We’ve gathered a list of the best lead generation tools on the market today. Below are the different categories of tools in this list. Click on the category of your choice to skip to the tools: Customer Analytics. Best Lead Generation Tools: Customer Analytics. Building a successful business starts with great leads.

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3 Steps to Combining Social Media & Competitive Intelligence

SBI Growth

Your competitor rolls out a new groundbreaking feature / tool, and you had no idea it was coming. Download this tool for Tips on Tracking Competitive Activity. McKinsey Quarterly : Among 3,103 respondents, 75% use social networking or blogs to scan the external environment for new ideas. For instance: Trade Shows.

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Why Dreamforce Matters: Even if you don’t use Salesforce CRM

SBI

And the opportunity to network among peers is really unprecedented. Here are a few of the Exhibitors with solutions that we recommend: Marketo (Booth 801). Marketo also offers Spark by Marketo™, a new brand of marketing automation tailored specifically for small businesses. Marketo works within or without Salesforce CRM.

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Pitch Perfect: Selling to the Chief Marketing Officer

DiscoverOrg Sales

Jill began this task by talking to Heidi Bullock , Chief Marketing Officer at Engagio , formerly GVP of Global Marketing for Marketo. For example, if we use tools that help us understand our product usage, my marketing team can trigger plays off that insight.”. Networking communities. Predictive customer insights.

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30 of the Best SaaS Partner Programs (and Why They Are So Good)

Allbound

Partnering allows you to leverage a well-known brand with a broad network to grow your own customer base more quickly than would be possible on your own. Marketo focuses their partner program around providing strong sales and marketing support. Marketo’s Premier Partner Program. Sales / Support Partners.

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How to Leverage Competitive Intelligence to Win Deals

DiscoverOrg Sales

For our purposes, this also includes integrated sales and marketing technologies such as Salesforce, Frontspin, Outreach, and Marketo. DiscoverOrg profiles over 6 million technology pairings in the categories of Enterprise Applications, Hardware/OS/Systems Environment, Virtualization, Security, Networking, and many more.