2002 Marketing Prospecting Training 
No More Cold Calling
APRIL 3, 2020
They cut advertising, travel, training, marketing, and discretionary expense line items. Granted, it will be more difficult to find new prospects or even to get clients to take (virtual) meetings. It’s not 2002 and 2003, or 2008 and 2009. Think of it as prospecting for gold. Your sales prospecting budget collapses.
A Sales Guy
MARCH 30, 2021
It doesn’t address topics like closing or overcoming objections or prospecting or email writing. S**t, when it was written in 2002, LinkedIn wasn’t a thing, there was no “social” selling, and your sales stack was the yellow-pages. Remember, he published the book in 2002, 6 years before the Great Recession.
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Zoominfo
AUGUST 30, 2022
We’re all familiar with the “four Ps” of marketing: product, price, promotion, and place. Privacy compliance has become an essential part of modern-day marketing. Even though the General Data Protection Regulation (GDPR) went into effect in 2018, data collection and processing can still leave marketers feeling uncertain.
Customer Centric Selling
APRIL 29, 2015
No Prospect. By John Holland, Chief Content Officer, CustomerCentric Selling® - The Sales Training Company. When launching CustomerCentric Selling® in 2002 the first core concept of our process was: No goal means no prospect. Sales Tips: No Goal? LAST CHANCE: Public workshop in Boston is NEXT WEEK!
LeadFuze
JANUARY 1, 2022
How to Make a Go To Market Strategy With Our Proven Template. The Winning by Design Blueprint Series provides a step-by-step go to market plan for every part of the sales process, including developing a go to market strategy. First, we will define what “go to market” really means. Go To Market Strategy.
Partners in Excellence
FEBRUARY 6, 2019
Based on much of the press, much of it created by vendors of AI solutions, AI is the answer to all the problems we have with sales and marketing. Actually, I have great hope for the application of these technologies in marketing and sales. AI offers great promise in helping better identify, segment, and target our prospects.
Pipeliner
JANUARY 10, 2018
In the 2002 movie Minority Report , there was a scene that blew me away. As with the film, such online sales efforts usually end up as nothing more than annoyances, simply because it’s almost impossible for their creators to address the specific problems or issues actually confronting prospects.
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