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Email Marketing: The Value of Getting Permission

SugarCRM

As marketing professionals, we’re constantly on the quest for the ultimate results: high open and click rates, plus increased customer engagement. Marketing teams skillfully craft attention-grabbing subject lines, captivating content, and perfectly-timed campaigns to propel businesses forward. What is implicit permission?

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Social Selling Via LinkedIn

Janek Performance Group

Since its launch in 2003, LinkedIn has grown to over 774 million users worldwide. As great a tool LinkedIn is for sales professionals, there are hazards companies need to be aware of. For example, employees can abuse social medial and negatively impact the firm’s brand image. Just because you can, doesn’t mean you should.

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How A Career In Umpiring Helped Me Develop My Sales Strike Zone

Sales and Marketing Management

For example, before the days of every play being broadcasted and recorded, if a team was up by 10 runs in the 7 th inning, the strike zone might have gotten a little bigger. John spent the last four years of his professional umpiring career at AAA and was invited to the MLB Arizona Fall League in 2003. Climbing the ladder.

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Is Net Promoter Score (NPS) still a relevant success metric?

SugarCRM

The NPS metric originated with the business strategist Frederick Reichheld in 2003. According to Reichheld, previous growth metrics such as market share, customer satisfaction ratings, and financial data are unnecessarily complex and often provide a distorted view of growth potential. NPS Origins.

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How to Use Data for Marketing Without Getting Overwhelmed

SugarCRM

More than a decade ago, the world hit a point where the amount of data created across the globe in just two days equaled the amount of data produced from the beginning of civilization to around 2003. And even when data is structured, you need special skills or tools to format it into something useful. Not all data is the right data.

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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

Technology Sales & Marketing - Party Like its 1999? A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? Do the latest increases in IT spending mean good things for IT Sales and Marketing executives? percent of revenue on marketing.

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Women in Sales: How and Why the Sales Industry Should Include More Saleswomen

Hubspot Sales

Successful women in sales have shown that empathy, active listening, relationship-building, and collaboration are not weaknesses but powerful tools that can lead to stronger client relationships and increased sales. For example, women are more patient,” Diaz days. “I You aren’t a man. Be a woman.”

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