Leveraging Referrals to Build Your Network and Grow Your Business
Janek Performance Group
SEPTEMBER 13, 2023
For as long as there have been sales, there have been referrals. Sellers have always relied on word-of- mouth advertising between friends and family. However, in B2B selling, referrals are more than positive reviews. With that, seeking and gaining referrals is not as easy as it sounds. This makes timing critical.
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