Janek Performance Group
OCTOBER 1, 2021
On a scale of 1-10, how critical are referrals to your business? The Facts About Referrals: The average business spends 5x more on trying to acquire new business than on generating referrals from existing clients. Does this data change your perspective on how critical referrals are to your business?
Janek Performance Group
SEPTEMBER 13, 2023
For as long as there have been sales, there have been referrals. Sellers have always relied on word-of- mouth advertising between friends and family. However, in B2B selling, referrals are more than positive reviews. With that, seeking and gaining referrals is not as easy as it sounds. This makes timing critical.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
No More Cold Calling
JUNE 18, 2015
Enter the world of referral selling. You’ll discover how to get more referrals—and seal more deals—all while working less. Once you experience the success of a referral-prospecting strategy, there’s no turning back. Once you experience the success of a referral-prospecting strategy, there’s no turning back.
No More Cold Calling
APRIL 16, 2015
Referral selling is a disciplined process sales leaders need to learn. Are you “all in” with referral selling, or just trying it on? Are you telling your team to ask for referrals? Referrals don’t just happen, at least not at scale. Address any concerns from your team with referral-selling data.
Sales and Marketing Management
MARCH 2, 2020
Author: Martin O’Callaghan Sales managers are always looking for ways to acquire more customers for the products or services that you’re selling. Consequently, social media advertising has proved to be very effective. You probably already know the power that word-of-mouth referrals have on potential customers.
No More Cold Calling
DECEMBER 18, 2014
When you have a referral introduction, there’s no need to dupe the gatekeeper. When you receive referral introductions from people your prospects know and trust, they (and their gatekeepers) will happily take your call. Consider the opposite sales approach. When you receive a referral, you don’t need a script.
Understanding the Sales Force
JULY 7, 2014
Understanding the Sales Force by Dave Kurlan N ot too long ago, before the advent of Social Selling, if a salesperson needed to add new opportunities to the pipeline there were basically two options: Make Cold Calls; or. Call Existing Customers for Referrals and Introductions. Interestingly, this choice was not a no-brainer!
Expert insights. Personalized for you.
118 
Let's personalize your content