Zoominfo

JUNE 25, 2018

YouTube is the third most visited site in the world after Google and Facebook. Brands that market directly to consumers recognize YouTube as a powerful tool. Google includes videos within their search results– in fact, videos often rank higher than standard webpage results. Build your channel. Boost your search rankings.

B2B 217

B2B Marketing Lead Rank Lead Scoring 217

Autoklose

MARCH 11, 2024

Organize an Online Conference, Webinar, or an Industry Meetup 2. This can be a helpful resource, such as a blog post, free ebook, webinar, or some kind of freebie that they will find useful. These methods aim to foster a sense of trust and interest, paving the way for a meaningful relationship. Here’s how. At no cost!

Lead Rank 98

Lead Rank Lead Scoring Sales Qualified Lead Leads 98

Janek Performance Group

APRIL 2, 2024

Our recent webinar Turbocharging Business Development Strategies introduced measurement at the macrolevel. Here, we’ll go micro and explore the key metrics, methodologies, and tools for evaluating your business development strategy. Of course, these should include a mix of channels and be spaced over time. Only 31.5%

Webinar Metrics 62

Webinar Metrics Top of Funnel Strategy Analysis 62

Hubspot Sales

FEBRUARY 14, 2024

Ackerman says, “I know brands that have their own Facebook groups or discord channels for their top fans. A channel such as this has additional benefits for marketing. What I like: A direct channel to speak with your audience builds and nurtures connections. Ackerman recommends using her F.A.N. It‘s a technical process.

Data 94

Data Segment Email Marketing Webinar Metrics 94

No More Cold Calling

AUGUST 19, 2014

He writes: A few years back I moderated a webinar for a San Francisco B2B media company called Tippit, now Ziff-Davis B2B Focus. Scott said something on that webinar I’ve repeated (always with attribution!) LinkedIn and other social media channels are fantastic tools for beginning conversations and new relationships.

Referrals 292

Referrals Webinar Metrics Social Media Face-to-face 292

Zoominfo

OCTOBER 10, 2019

By assigning credit to each touchpoint, marketers are able to better assess and optimize the various campaigns and channels they use to engage their target audience. They recognize every channel and piece of marketing content a prospect interacts with. . It’s also easy to credit the webinar they attended right before conversion.

Trends 160

Trends B2B Marketing Channels 160

Zoominfo

JANUARY 15, 2021

The content you produce should be optimized for search engines, particularly for Google, which has 91.54% of the market share. Additionally, you can produce webinars, workshops, seminars as well as facilitate virtual meetups and discussion groups that specifically serve your target audience. Not all content is created equal.

Paid Content 264

Paid Content Lead Generation Lead Rank Lead Scoring 264

Sales Hacker Training

MARCH 14, 2023

Here’s a list of the best lead generation tools on the market today. These solutions range from CRM tools to exit-intentlead capture to sales management tools to marketing software and beyond. We’ve broken down the best lead generation tools into four distinct categories. 1) Outreach.io

Lead Rank 52

Lead Rank Lead Scoring Lead Generation Sales Qualified Lead 52

Zoominfo

JUNE 30, 2019

As with other companies of their size, Philips found that traditional marketing channels were no longer an effective way to market to their B2B audience. Salesforce offers a suite of Customer Relationship Management (CRM) tools used across nearly every industry to simplify, automate, and organize companies’ business contacts.

Examples 208

Examples B2B Marketing Inbound 208

Zoominfo

APRIL 9, 2019

YouTube is the third most visited site in the world after Google and Facebook. Brands that market directly to consumers recognize YouTube as a powerful tool. Google includes videos within their search results– in fact, videos often rank higher than standard webpage results. Build your channel. Boost your search rankings.

B2B 100

B2B Marketing Lead Rank Lead Scoring 100

Hubspot Sales

OCTOBER 29, 2017

Whether you and your team need some bite-sized instruction, a full course correction or just a bit of motivation, there’s a wide variety of YouTube sales training channels that can help you. You'll find a short description of each channel as well as a few examples of especially informative or entertaining videos from each.

Channels 112

Channels Video Training Hiring 112

Sales Hacker

JULY 18, 2018

Three-fourths of customers report using multiple channels throughout their shopping journey. Consequently, if you don’t have omnichannel technology tools in your sales stack , you’re already behind competition. Fortunately, there are some great tools on the market to help businesses conquer omnichannel sales.

Tools 54

Tools Ideal Customer Profile Social Media Channels 54

Sales Hacker

JULY 11, 2018

We’ve gathered a list of the best lead generation tools on the market today. Instead of relying on “spray and pray” methods of reaching out to customers, brands can gather lists of verified leads from reputable channels. Below are the different categories of tools in this list. Best Lead Generation Tools: Customer Analytics.

Lead Generation 63

Lead Generation Lead Rank Lead Scoring Leads 63

Zoominfo

AUGUST 12, 2018

With the ultimate goal of increasing conversion rates, marketers have to accelerate brand activity through digital channels. SalesForce: Marketing Cloudcast SalesForce offers a suite of Customer Relationship Management (CRM) tools used to simplify, automate, and organize business contacts. In fact, SalesForce is among the first.

Examples 130

Examples B2B Marketing Inbound 130

Hubspot Sales

NOVEMBER 28, 2023

In this article, we discuss how sales and marketing collaboration makes a difference and provide tips and tools for making this collaboration more efficient. Types of Sales Collaboration Why Collaboration Matters Tools that Foster Collaboration 6 Tips for Collaboration How can sales and marketing collaborate? Training webinars.

Lead Rank 105

Lead Rank Top of Funnel Marketing Qualified Lead Ideal Customer Profile 105

Highspot

JANUARY 14, 2024

Ways Virtual Selling Can Benefit Your Business Virtual Selling Best Practices and Tips Virtual Selling Tools Virtual Selling Challenges What Is Virtual Selling? Unlike traditional face-to-face interactions, sales reps use digital tools to engage with customers remotely. Virtual selling is a technology-driven approach to sales.

Quota 52

Quota Face-to-face Ideal Customer Profile How To 52

Sales Hacker

APRIL 13, 2020

Let’s touch on a couple of headline stats behind the value of webinars and video conferencing. Below are four cherry-picked stats : 73% of B2B companies say a webinar is one of the best ways to generate leads. B2B companies hosted 61% of webinars held using the GoToWebinar platform. The webinar will end with a panel discussion.

Lead Rank 127

Lead Rank Lead Scoring Leads Marketing Qualified Lead 127

Sales Hacker

MARCH 1, 2024

Owned media refers to content distributed through a brand’s channels , including self-hosted video, company blogs, and email campaigns. Through these content channels, they can fuel conversations, educate the market, and build strong relationships with potential customers.

Media 71

Media Company Distribution How To 71

SugarCRM

JANUARY 15, 2020

One of the most important tools for managers is an end-of-year review and setting up a new goal plan. Read on and find out about five Sugar tools to help you reach and exceed your goals this year. wDrive enables you to access your cloud storage, such as Google Drive, Dropbox, or OneDrive, directly within Sugar.

Tools 39

Tools SugarCRM Microsoft Social Media 39

Zoominfo

JULY 25, 2023

From sales to marketing to overall business benefits, there are many reasons to invest in B2B lead generation tools and strategies. 7 B2B Lead Generation Strategies & Tools Here are some of the most valuable strategies and tools your GTM teams can deploy to identify and begin the path toward converting valuable B2B leads.

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

SocialSellinator

AUGUST 10, 2023

Leveraging modern digital strategies is essential for several reasons: Audience Reach : Digital agency partnerships can introduce brands to new audiences on various channels, from social media to SEO, exponentially expanding a brand's reach. To stay ahead, it’s crucial to be aware of the latest trends and tools.

Paid Content 74

Paid Content Webinar Metrics Strategy Marketing 74

Sales Evangelist

JULY 14, 2019

It powers webinars, video conferencing, and video phone calls. His company did all of its recording with Zoom and they liked that it integrated with a lot of other tools the company was already using. Other tools like Google Hangouts and join.me It was the Kleenex of the industry. I could also connect it to Dropbox.

Conference 40

Conference Video Tools Skype 40

BuzzBoard

FEBRUARY 23, 2024

Such a plan serves as a guiding blueprint, delineating key components including the target customer profile, appropriate channels for reaching the audience, budget allocation, tracking, and analysis. Reference: Google’s Digital Marketing Guidebook. Attend our next webinar to reacquaint yourself with the future of marketing.

Small Business 52

Small Business Small Business Marketing Ideal Customer Profile 52

Salesmate

JULY 8, 2020

They are: Basic Targeting: understanding who you are targeting and where you can find leads Sales Channels: determining which is the most effective sales channel to acquire leads Conversion Rate Optimization: improving the messaging you use and your approach to push more potential leads into your sales pipeline. Lead Qualification.

Pipeline 126

Pipeline Top of Funnel Negotiation Proposal 126

Fill the Funnel

MARCH 17, 2014

Once you have this converted to video, upload it to your company YouTube channel that has been customized to reflect the message you want to convey and compliment your website and other online presence. Here is a Jump-Start Guide to creating your YouTube Channel if you need some help.

Top of Funnel 117

Top of Funnel Customer Webinar Metrics Social Media 117

The Digital Sales Institute

JUNE 30, 2022

Lead gen media software is now an important tool in digital selling, Lead generation tools don’t only gather and generate leads. Let’s explore the world of lead-generating software and tools and discover how to utilize them to enhance your lead generation campaign. What makes a lead generation tool effective?

Lead Gen 52

Lead Gen Lead Rank Lead Scoring Media 52

Pipeliner

MAY 28, 2021

For marketers, the old approaches to brand and product promotion are no longer relevant, and marketing channels that were considered novelties in the past are already well-entrenched. However, the way you use inbound marketing channels will set you apart from your competitors and increase your brand recall and revenue.

Inbound 52

Inbound Webinar Metrics Company Lead Rank 52

BuzzBoard

FEBRUARY 8, 2024

Considered a critical tool for small business lead generation, email marketing helps remove obstacles on the path to attracting, retaining, and converting potential customers. Email marketing enables direct communication with prospective customers like no other channel. However, email marketing can provide a robust solution.

Small Business 52

Small Business Small Business Email Marketing Marketing Qualified Lead 52

Allbound

SEPTEMBER 12, 2018

As AppDirect co-CEO Daniel Saks points out , “80% of on-premise software vendors operate a channel program to enable other companies to sell their products, while only 20% of SaaS vendors operate similar programs.” Higher tiers also include referral bonuses, product discounts, and a dedicated channel manager. Take Slack, for example.

Commission 112

Commission Referrals Hubspot Marketo 112

PandaDoc

JULY 6, 2021

While email automation, social selling, hosting webinars , and demos are activities that sales teams do hand-in-hand with marketing teams, there are certain automations that need to be in place internally. You can use various prospecting tools like Voila Norbert or SalesHandy to get started. This is where automation comes in.

Opportunity 52

Opportunity B2B Lead Rank Lead Scoring 52

Salesmate

MAY 12, 2020

For that, you must learn how to rope-in every available channel of your business form promoting it to your audience. In the light of COVID19 lockdown , although you can’t attend physical gatherings now, you can look for online webinars or meet-ups. Use multiple channels for advertisements. Create KPIs and track your progress.

Paid Content 103

Paid Content Marketing Social Media Advertising 103

Anthony Cole Training

JANUARY 14, 2015

I''ll give you the background and tell you why this incredible tool will be the one to supercharge your sales. Experts are evangelizing these tools, touting their power to connect, and providing training on how to best use them. And they''re all correct about these tools. Would you like to have your own YouTube channel?

Face-to-face 120

Face-to-face Twitter Social Selling Hiring 120

Sales Evangelist

JULY 14, 2020

If you don’t know how to find this tool, you can check out this episode on our YouTube channel, episode 1316.) By the way, we’re doing a webinar next week. Reach him via these channels: LinkedIn , Instagram , Twitter , and Facebook about any sales concerns. How are you doing? I loved your post recently about _.

LinkedIn 52

LinkedIn Webinar Metrics Lead Rank Lead Scoring 52

LeadBoxer

OCTOBER 18, 2020

Source Lead Nurturing Campaigns With only 25% of leads ending up being legitimate and converting into actual sales, a lead nurturing campaign based on software with cutting edge data analytic tools is imperative for trimming the other 75% of leads that have no realistic chance of ending in positive sales outcomes.

Webinar Metrics 58

Webinar Metrics Lead Rank Lead Scoring Marketing Qualified Lead 58

Sales Hacker

NOVEMBER 16, 2021

As a business grows, so will its lead generation channels and strategies. With this in mind, it’s important to identify the best tools to automate lead generation and why your team should invest in them. We’ve rounded up some must-have tools to automate lead generation across the following categories. PPC marketing tools.

Paid Content 109

Paid Content Lead Generation Lead Rank Lead Scoring 109

Sales Hacker

JUNE 23, 2021

What, you didn’t have time to watch that webinar replay in between reading those two articles you’ve had open in a tab for three days? Topics and discussion channels include: Sales management. Why we love it: Each B2B sales article, podcast, webinar, and discussion is designed to support and elevate the sales profession.

Top of Funnel 80

Top of Funnel Webinar Metrics Hubspot Cold Calling 80

Sales Hacker

APRIL 23, 2020

Not only are businesses scrambling right now to move their sales and marketing budgets from offline channels to webinars and virtual events and more digital advertising — but they’re struggling to reposition their messaging and value for seemingly new buyers or niche markets. Google is always a good place to start figuring that out.

Lead Rank 93

Lead Rank Lead Scoring Face-to-face Outbound 93