Sales and Marketing Management

NOVEMBER 1, 2018

Author: Xavier Musy CRM platforms are already firmly ensconced within the sales technology and strategies of most small and midsized businesses. Sales teams have been using their CRMs for basic, day-to-day-functions -- such as managing customer information and tracking purchase history -- for decades.

CRM 209

CRM Small Business Small Business Analytics 209

Babette Ten Haken

OCTOBER 3, 2018

Or a new spin for Today’s customer retention conundrums. That scenario means call scripts, sales training, customer service training and designs just may require greater flexibility. Because enhanced customer success for customer retention is the goal. Make the time for professional hesitation.

Ideal Customer Profile 69

Ideal Customer Profile Hiring Retention Engineering 69

Babette Ten Haken

NOVEMBER 1, 2018

Consider that each employee touches some aspect of the customer acquisition and retention process. I offer you 16 collaboration exercises to jump-start collaborative customer retention in your own career trajectory. Hint: success is contingent on Customer Retention via Collaborative Revenue Generation.

Revenue 85

Revenue Retention SME Ideal Customer Profile 85

Babette Ten Haken

NOVEMBER 12, 2018

Or, tell these stories, compellingly, while acquiring or retaining customers. Consider the impact of our not having time to capture these stories on productivity, profitability and customer retention? Even when our clients actually tell us their stories during acquisition, implementation and retention.

Ideal Customer Profile 89

Ideal Customer Profile Retention SME Compensation 89

Babette Ten Haken

FEBRUARY 11, 2019

A bright shiny client retention strategy treats existing clients like the solidly and brightly shining golden treasure they are. Consider, then, how many opportunities your organization has to ignore or forget about your client retention base. In fact, customer retention is a never-ending continuum. Image source: Fotolia.

Retention 16

Retention Ideal Customer Profile Strategy Lead Rank 16

Highspot

JULY 6, 2023

Objection handling: Teaching sellers to overcome fear, uncertainty, and doubt using objection-handling strategies, such as good communication, competitive intelligence, and product and industry knowledge, will help ease customer opposition. Social selling: Potential customers expect information wherever they are working.

Face-to-face 52

Face-to-face Negotiation Sales Methodology ROI 52

Babette Ten Haken

MARCH 7, 2019

Do you retain employees as a critical part of your customer retention strategy? I recall a bunch of client conversations I had as a sales newbie. Do I need to tell you I had one of the highest customer retention rates, year over year? Which scenario do you think creates a loyal and retained customer base?

Ideal Customer Profile 69

Ideal Customer Profile Customer Hiring Churn 69

Babette Ten Haken

DECEMBER 10, 2018

Collaborative Workplace Experiences create Better Customer Experiences. Confusing Customer Service Delivery with Customer Experience Delivery. 2 Ways We create unforgettably Innovative Customer Experiences. How a Customer Experience Culture leverages Collaboration. Enjoy this blog post?

Ideal Customer Profile 64

Ideal Customer Profile SME Hiring Retention 64

Highspot

APRIL 14, 2023

Sales managers also need to be closely attuned to what’s happening in the market to understand any headwinds their sales reps are facing. A problem many businesses face today is that the approach to sales training is stuck in the past. Allow your sales reps to find answers to their questions. Learn by doing.

Training 52

Training Scale How To Hiring 52

Highspot

APRIL 14, 2023

Sales managers also need to be closely attuned to what’s happening in the market to understand any headwinds their sales reps are facing. A problem many businesses face today is that the approach to sales training is stuck in the past. Allow your sales reps to find answers to their questions. Learn by doing.

Training 52

Training Scale How To Hiring 52

Babette Ten Haken

FEBRUARY 6, 2019

Think of the aggregated impact of engaged employees on customer experience, customer success and customer retention. Babette Ten Haken is a business growth and customer retention specialist. Which in and of itself is more profitable. Everyone wins, when employees are given permission to shine.

Hiring 82

Hiring Strategy Churn Scale 82

Babette Ten Haken

JANUARY 2, 2019

Instead of customer-retention specific outcomes. Except lack of interoperability – communication and collaborative problem-solving – is what retains customers. Except lack of interoperability – communication and collaborative problem-solving – is what retains customers.

Ideal Customer Profile 78

Ideal Customer Profile Customer Hiring SME 78

Babette Ten Haken

JANUARY 31, 2019

The aggregated employee experiences driving internal and external stakeholder success and customer retention require executing a consistent communication strategy. Gain tactics to help you better serve yourself, so you can better serve customers. Babette Ten Haken is a customer retention specialist.

Proposal 70

Proposal Retention Ideal Customer Profile Engineering 70

Babette Ten Haken

JANUARY 23, 2019

As a result, they negatively impact not only customer experience, but an all-hands-on-deck customer retention strategy, as well. Start asking your current customers. Also, they are dealing with potential customer flight risk, as well. How do you identify employees at-risk for flight? Have courage.

Ideal Customer Profile 58

Ideal Customer Profile Strategy Customer SME 58

Hubspot Sales

NOVEMBER 21, 2019

These days, it seems as though there’s a new app or widget every week promising to make businesses and their sales reps more productive, efficient, and effective. Although some technology has proven to be more useful than others, one piece of sales technology that’s here to stay is customer relationship management (CRM) software.

System 109

System CRM Benefit Scale 109

Babette Ten Haken

JANUARY 28, 2019

Babette Ten Haken is a professional speaker specializing in customer retention. Subscribe to my blog. Share your email address in the red box in the right column. Never miss another insightful post.

Ideal Customer Profile 82

Ideal Customer Profile Decision Maker Engineering Hiring 82

Babette Ten Haken

JANUARY 9, 2019

Babette Ten Haken’s One Millimeter Mindset keynote storytelling for customer retention speaking programs and workshops focus on innovative strategies and tactics for business growth, workforce profitability and professional development. Share your email address in the red box in the right column. Never miss another insightful post.

Ideal Customer Profile 71

Ideal Customer Profile Conversion Customer SME 71

Babette Ten Haken

JUNE 25, 2018

Because chances are, end of quarter sales persistence represents the rare time the seller actually does contact that buyer. So much for “sticking close to the customer” for customer retention? Babette Ten Haken, Founder & President of One Millimeter Mindset , is an innovative speaker, strategist, and storyteller.

Customer 54

Customer SME Retention Hiring 54

Babette Ten Haken

AUGUST 13, 2018

The goal of developing professional Zen is to create an ongoing customer experience. That is what customer retention is all about. Consequently, the recommendations we make to clients are customized, distinctive and strategically impactful, geared towards the sustainability of their businesses. Or tech platform prompts.

Customer 53

Customer SME Retention Quota 53

Pipeliner

JUNE 25, 2018

“I think that all of the marketing technology the sales technology all of the tools we’ve built have been so pushed and aligned towards how do we push our message, how do we deliver some kind of experience?” This is when a company decides if they’re going to do anything after the customer makes a purchase.

Customer 40

Customer Buyer Referrals Retention 40

Babette Ten Haken

JANUARY 14, 2019

My keynotes and workshops on storytelling for customer retention focus on purposeful, values-driven storytelling. However, what are your own? Become happier by respecting – and living – your own values, ethics and talents. Clients and association members prefer the latter to the former.

Strategy 77

Strategy Ideal Customer Profile SME Retention 77

Babette Ten Haken

FEBRUARY 7, 2019

Gain tactics to help you better serve yourself, so you can better serve customers. Babette Ten Haken is a customer retention specialist. Subscribe to my blog. Share your email address in the red box in the right column. Never miss another insightful post.

Hiring 63

Hiring Lead Rank Ideal Customer Profile Segment 63

Babette Ten Haken

SEPTEMBER 20, 2018

Create a more engaged and profitable workforce relentlessly focused on customer success and customer retention. Babette Ten Haken is a STEM design thinker, Six Sigma Green Belt and Voice of the Customer facilitator, forged by her background in new product development, startups, market research and sales.

Ideal Customer Profile 72

Ideal Customer Profile Strategy Customer SME 72

Babette Ten Haken

OCTOBER 10, 2018

Create a more engaged and profitable workforce relentlessly focused on customer success and customer retention. Babette Ten Haken is a STEM design thinker, Six Sigma Green Belt and Voice of the Customer facilitator, forged by her background in new product development, startups, market research and sales.

Ideal Customer Profile 70

Ideal Customer Profile Customer SME Hiring 70

Hubspot Sales

JUNE 8, 2021

They're responsible for maintaining relationships, understanding customers' needs, acting as advocates for clients, and staying up-to-date on industry trends to create long-term sales strategies. Account managers are evaluated on customer retention and satisfaction metrics. Sales is no exception.

Hiring 104

Hiring Salary Top of Funnel Commission 104

Sales Hacker

AUGUST 6, 2018

Bold360 is best for customer service teams, so it will help more with buyer retention than winning over new customers. It also attaches to your email and messaging solutions to guide your workers on making the most out of every sales conversation. Target Customer: Customer service teams.

Tools 80

Tools Sales Qualified Lead Software Software 80

Babette Ten Haken

OCTOBER 8, 2018

The quality of engagement experience is essential for fueling ongoing, high-quality customer experiences. First, the act of engaging customers encourages both customers and sellers to exchange energy with one another. Like a chemical equation, is the desired reaction balanced and controlled?

Ideal Customer Profile 88

Ideal Customer Profile Customer Chemicals SME 88

Babette Ten Haken

FEBRUARY 27, 2019

At least, that is what your sales team tells you. Except that new customer acquisition is, well, flat or nonexistent. And cash flow appears to be flowing, which means that customers are paying invoices on time. Business growth status quo happens. Or, are they? After all, your business has a pipeline full of repeat business.

Hiring 79

Hiring Ideal Customer Profile SME Scale 79

Babette Ten Haken

JANUARY 21, 2019

The difference in reactions – and responses – is rooted in how your brain is hard-wired to think about continuously serving customers. Reading the words, collaborative business models, makes some leaders shudder. Yet, other leaders think: Why not? Now, some of you lead organizations with seemingly immutable business models.

Lead Rank 70

Lead Rank SME Ideal Customer Profile Resources 70

Babette Ten Haken

SEPTEMBER 26, 2018

Is your account base full of unintentionally acquired, potentially disposable clients? Take a good look. Disposable clients are historical in nature or easily acquired to fulfill quarterly quota. And then they stick around.

Ideal Customer Profile 74

Ideal Customer Profile SME Scale Hiring 74

Babette Ten Haken

OCTOBER 4, 2018

Over time, assumptions become dogma and are hard-wired into decision-making that impacts how we deliver to customers. Departmental factions negatively impact customer experience. Each day, departmental factions negatively impact workplace productivity and profitability. Eventually, factions perpetuate subtle assumptions.

Ideal Customer Profile 73

Ideal Customer Profile Customer Hiring Consumer 73

Babette Ten Haken

JANUARY 16, 2019

Setting realistic goals often are your last priority at the beginning of each fiscal year. You do it to yourself. I do it, too. And the organizations we work with are right there, alongside us. In very short order, it is far too easy to become exhausted.

Ideal Customer Profile 76

Ideal Customer Profile Webinar Metrics SME Lead Rank 76

Babette Ten Haken

FEBRUARY 13, 2019

A valuable association chapter member experience is the lifeblood of an association chapter. Yet, like their business counterparts, state chapters of national associations can struggle to retain an actively engaged and growing membership.

Ideal Customer Profile 61

Ideal Customer Profile Guidelines Engineering Meeting 61

Circleback

JANUARY 30, 2018

A robust data strategy can help businesses make more accurate decisions, enhance efficiency, improve customer service and determine new opportunities. It has become common to see business cards titled Chief Client Officer or Chief Customer Officer. This will become particularly important within this volatile space.

Trends 20

Trends Account Based Marketing Social Media Face-to-face 20

Babette Ten Haken

DECEMBER 17, 2018

Throughout the year, we sabotage customer outcomes in favor of our own priorities. Nonetheless, from our customers’ perspectives, we cycle back and forth throughout the year. Falling short, and then scrambling to recover, when delivering remarkable and enduring customer outcomes. Not intentionally, at least from our perspective.

Ideal Customer Profile 65

Ideal Customer Profile Customer SME Hiring 65

Babette Ten Haken

DECEMBER 27, 2018

My top 2018 Customer Experience blog post started off being a reflection of a topic near and dear to my heart. The subject of my keynotes and workshops on professional purpose and profitable workforce collaboration.

Ideal Customer Profile 61

Ideal Customer Profile Customer SME Positioning 61

Babette Ten Haken

FEBRUARY 14, 2019

Shouldn’t our differences become strengths and opportunities – instead of impediments – for serving our customers (and each other) better and better?”. Babette Ten Haken is a customer retention specialist. Your thoughts? Hit this link and let me know what you think.

Positioning 13

Positioning Ideal Customer Profile Guidelines Face-to-face 13