Why sales reps with a personal brand have a competitive edge
Close.io
FEBRUARY 10, 2020
The idea of a company creating a brand is common today. Think about some of the biggest companies in the world. From the golden arches at McDonald's to the "Swoosh" symbol for Nike, brands have become a large part of our surroundings. So why can't salespeople do the same thing? Having a personal brand is not that much different from a business’s brand.
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