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Your Lead Gen Is Broken (Here’s How to Fix It)

No More Cold Calling

Not getting the ROI you expected from your lead-gen tactics? Your lead generation tactics aren’t driving bottom line revenue. Every sales leader says their #1 prospecting challenge is getting leads in the pipe. They complain they don’t have enough leads, or at least not enough qualified leads. Try this instead.

Lead Gen 397
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How to Get Past the Gatekeeper, According to Sales Reps

Hubspot Sales

Sales development representatives and gatekeepers. only to get stopped by a gatekeeper. Gatekeepers — who are typically executive assistants, receptionists, or office managers — are the people who stand between you and the decision-maker with whom you're hoping to make a sale. How to Get Past the Gatekeeper When Cold Calling.

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How to Build Trust and Generate Leads with a Referral Program

No More Cold Calling

Your lead generation tactics aren’t driving bottom line revenue. I’ve just returned from three conferences, and the #1 challenge I heard sales pros repeat again and again was how to get leads in the pipe. Everyone complained that they didn’t have enough leads, or at least not enough qualified leads. That’s a fact.

Referrals 276
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Truth Bomb: Salespeople All Look Alike to B2B Buyers

No More Cold Calling

Image attribution: Tony Wu ) I Feel Like We’ve Met Before It’s the same old lead generation story. Everyone complains they don’t have enough leads in the pipe, but they forget the word “qualified.” Talk to any software vendor, and they can’t wait to show you their cool software. But buyers don’t actually buy software.

B2B 177
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Are You Telling the Truth About Asking for Referrals? [Q3 Referral Selling Roundup]

No More Cold Calling

Referrals are how most people prefer to do business, whether they’re looking for a good restaurant or a new software vendor. In fact, new research from the Sandler Center shows that while most companies still focus on cold calling and emailing, referrals are far more effective at generating qualified leads. Why would they?

Referrals 373
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How to Write Sales Cold Calling Scripts Using Data

Zoominfo

It’s all about closing more deals — but that can’t happen without boosting lead conversion rates. So unless you have your prospect’s direct contact info , you’re likely to have to deal with a gatekeeper receptionist. Let’s say you’re selling timeclock software and your prospect is Fred, a Payroll Manager. Hello, [name]!

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B2B Prospecting: The 11 Best Methods You Should Be Leveraging

Hubspot Sales

Learn how to communicate with gatekeepers. Study up on how to tailor your messaging to accommodate cold leads. Always include the prospect's full name when reaching out via email — an activity that several email automation software support. You know the leads you're reaching out to have heard of your company.