No More Cold Calling

JULY 13, 2021

A referral is the best way to get a meeting with the decision maker. Referrals help you ace Part One and set you up for success in Part Two. That’s an over-simplification, I know, but it’s the easiest way for people to understand the power of a referral introduction. Part Two: Everything that happens after that.

Decision Maker 401

Decision Maker Referrals Sales Qualified Lead Marketing Qualified Lead 401

MTD Sales Training

MAY 25, 2018

So you’ve achieved that great goal of getting a referral from a customer. This is the holy grail in sales; getting a warm lead without having to do the marketing to achieve it. How should you approach this referral? So be aware of what the link is between the referrer and the person you are going to approach.

Referrals 163

Referrals How To Enterprise Enterprise 163

Pipeliner

SEPTEMBER 21, 2021

In this Expert Insight Interview, Raúl Galera discusses word of mouth and referral marketing. Raúl Galera is the Chief Advocate at Referral Candy, an app that helps eCommerce brands launch and run customer referral programs. How a great customer experience can generate word of mouth. Product Quality.

Referrals 97

Referrals Marketing Social Selling System 97

BuzzBoard

FEBRUARY 8, 2024

Strategies for Obtaining Referrals and Testimonials from Satisfied Small Business Clients The success of digital marketing agencies largely depends on their ability to attract and retain small, local businesses. One effective way to do this is by obtaining referrals and testimonials from satisfied clients.

Small Business 52

Small Business Small Business Referrals Lead Rank 52

Alice Heiman

MARCH 7, 2023

If a referral closes up to 70% of the time, why are we spending most of our effort on strategies that close less than 1% of the time?! At that time, digital marketing efforts were focused primarily on building websites and email marketing campaigns. Referrals were hit and miss.

Referrals 131

Referrals Top of Funnel Closing Strategy 131

No More Cold Calling

APRIL 15, 2021

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. They buy what software does for them—how it saves time, decreases costs, engages customers, tracks referrals, etc.

Lead Gen 397

Lead Gen Sales Qualified Lead Leads Marketing Qualified Lead 397

No More Cold Calling

DECEMBER 30, 2018

Finally, after two decades of working with CROs, sales VPs, and CEOs on referral selling, the conversation has shifted. Clients now ask: “How do I create a referral culture?”. That says it all, and that’s the goal of a referral culture. My referral course launched on LinkedIn Learning , so it’s accessible to everyone.

Referrals 176

Referrals Hotels Cold Calling Scale 176

No More Cold Calling

FEBRUARY 28, 2019

One guy even said he was thinking of cold calling (shudder) and doing more marketing. Why didn’t he think to ask for referrals? Social media, marketing automation, AI, predictive analytics, and all kinds of technology have cast doubt on traditional sales techniques and encouraged organizations to rely on digital sales prospecting.

Referrals 233

Referrals Lead Gen Social Media Cold Calling 233

Selling Energy

MAY 7, 2022

In the energy solutions sales business, a successful referral can mean the difference between a lousy month and a great one. You can’t always rely on marketing and promotions to drive new business, so it’s vital that you set up a process for leveraging referrals to grow your business.

Referrals 83

Referrals How To Energy Promotion 83

No More Cold Calling

OCTOBER 1, 2019

Sure, marketing will toss you some names after the holidays, but those aren’t leads you can count on. If you want to boost your sales pipeline for Q1, I have a simple “ask”: Check out my referral course on LinkedIn Learning. Once they learn how, they vow to adopt a referral approach for 2020. Tough, right? I’d had it.

Referrals 209

Referrals Pipeline Sales Qualified Lead Cold Calling 209

No More Cold Calling

APRIL 6, 2017

Think a referral system is easy? That’s why referral selling is the only prospecting strategy that ensures qualified lead generation. And it only works if you have a referral system in place to ensure sales reps ask for referrals every day. The business case for referral selling is loud and clear. Think again!

Guarantee 233

Guarantee Referrals Prospecting Lead Generation 233

Vengreso

JULY 5, 2023

As the world of sales continues to evolve, Digital Sales Referrals have emerged as a powerful tool for driving business growth. This shift from traditional methods towards more modern approaches has revolutionized how we engage with potential customers and generate leads. Enter digital referrals.

Referrals 89

Referrals Maximizer Ideal Customer Profile Social Media 89

No More Cold Calling

MAY 2, 2019

They never took the time to learn how to sell. Perhaps they came from marketing, IT, product development, finance, consulting, or customer success. They didn’t learn how to sell in their previous roles. Still don’t think it’s important to learn how to sell? Was anyone going to come and learn how to sell by referral?

Small Business 316

Small Business Small Business Referrals Hiring 316

No More Cold Calling

DECEMBER 3, 2015

But like punch lines, referral marketing efforts fall short without the proper follow through. We never know when people are ready to buy or how our words will resonate at just the right time. One of the biggest mistakes salespeople make is letting leads—particularly hot referral leads—fall through the cracks.

Referrals 120

Referrals Marketing Social Media Cold Calling 120

No More Cold Calling

APRIL 30, 2020

I recounted that story in my recent presentation—“ Sales Experts Channel: How to Recession Proof Your Sales in 9 Killer Steps ”—because it perfectly illustrates a key business insight. Do you know how to have those kinds of sales conversations? They cut advertising, travel, training, marketing, and discretionary expense line items.

Referrals 279

Referrals Cold Calling Lead Generation Webinar Metrics 279

No More Cold Calling

AUGUST 30, 2018

Referrals are HOT, HOT, HOT! Even if they do know each other, name dropping is not the same thing as having a referral. However, when you receive a referral introduction from someone your prospect knows and trusts, your lead goes from ice cold to HOT. How do you want to work? Dialing for dollars or getting referrals?

Referrals 258

Referrals Cold Calling Social Media Lead Generation 258

No More Cold Calling

APRIL 29, 2018

Wouldn’t it be great if we could put our iPads under our pillows and awaken with a referral system that delivers qualified leads to our pipelines day after day? LinkedIn Learning has just released my complete referral system. I share plenty of referral examples and explain why referral sales works.

Referrals 136

Referrals LinkedIn Examples Cold Calling 136

Nutshell

JULY 5, 2019

Referral marketing is the unicorn of B2B marketing. In simple terms, referral marketing is when you get your customers to tell their friends about you. But referral marketing isn’t just for brick-and-mortar businesses. The value of a B2B referral. Referrals are cheap.

Referrals 85

Referrals B2B Top of Funnel How To 85

Nutshell

AUGUST 21, 2020

With over a hundred and one different things that could kill your cloud software business, poor marketing is the slow poison that can put it to sleep for good. With every SaaS market crowded these days— G2 lists over 2,800 solutions for “ CRM ” alone—there’s little room for error in your marketing. Product complexity.

Campaigns 142

Campaigns Marketing Social Media How To 142

No More Cold Calling

NOVEMBER 30, 2019

For more on referral sales, check out my blog posts from this month: Why You Need to Make Time for Asking for Referrals. Is your team asking for referrals? Are you getting customer referrals? Or are you sticking with your current prospecting strategy—“personalized” marketing and social media blasts?

Referrals 257

Referrals Loyalty Cold Calling Fashion 257

Smooth Sale

MARCH 21, 2024

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Business Marketing Techniques You May Not Have Tried Would you like more creative marketing strategies for your business? Discover innovative marketing strategies to reach your target audience and elevate your brand.

Trade Show 90

Trade Show Marketing Social Media Referrals 90

Act!

DECEMBER 19, 2023

Wouldn’t it be great if there were a way to identify your ideal clients and grow your client base without exhausting your marketing budget? That’s precisely what referral networks help you achieve. In this post, we’ll discuss effective ways to build a referral network for your business.

Referrals 52

Referrals Networking Ideal Customer Profile Sales Qualified Lead 52

No More Cold Calling

MAY 4, 2017

Asking for referrals? Digital Referrals? Your account-based selling team breaks all the rules of social selling when they ask for referrals on LinkedIn. Selling—and referral selling in particular—requires real relationships, not just social media connections. Referral Selling IS Social Selling.

Referrals 197

Referrals Account Sales Qualified Lead Social Media 197

Sales and Marketing Management

JUNE 19, 2018

Author: John Ruhlin Decades ago, sales professionals hit upon a mantra to understand how to woo prospects: “What’s in it for me?” Such a negative viewpoint only fosters a feeling of distrust for sales experts, making it tough to close deals and garner referrals. But the value of our referral traffic makes the waiting worthwhile.

Referrals 219

Referrals Journal Buyer Persona Study 219

Alice Heiman

MARCH 21, 2018

We all love it when we get a referral. Why are Referrals so Powerful? 83% of consumers are comfortable making a referral after a positive experience. Journal of Marketing ) . Since referrals have a much shorter sales cycle and higher close ratio you’d think we’d all be out asking for more. New York Times ) .

Referrals 95

Referrals How To Sales Cycle Journal 95

Janek Performance Group

OCTOBER 1, 2021

On a scale of 1-10, how critical are referrals to your business? The Facts About Referrals: The average business spends 5x more on trying to acquire new business than on generating referrals from existing clients. Does this data change your perspective on how critical referrals are to your business?

Referrals 118

Referrals Scale Influencer Lead Rank 118

No More Cold Calling

JULY 1, 2018

Wondering how to get leads? Sales leaders have forgotten about their most powerful prospecting tool to get leads without cold calling : referral selling. Referrals offer the biggest competitive advantage of any sales tool out there, and yet most teams aren’t using referral selling as the primary prospecting method.

Cold Calling 180

Cold Calling Referrals Sales Qualified Lead Lead Rank 180

Sales 2.0

MARCH 6, 2024

or inbound via the efforts of their marketing department. Getting referrals : Most salespeople do not ask for enough referrals. It’s an oddity of the psychology in our profession that many people would rather go through the mental grinder of cold calling than risk asking their existing customers for referrals.

Lead Rank 195

Lead Rank Lead Scoring Leads Marketing Qualified Lead 195

Janek Performance Group

SEPTEMBER 13, 2023

For as long as there have been sales, there have been referrals. However, in B2B selling, referrals are more than positive reviews. With that, seeking and gaining referrals is not as easy as it sounds. Therefore, referrals cannot be left to chance. With referrals, the benefits are clear. This makes timing critical.

Referrals 62

Referrals Networking Social Media Ideal Customer Profile 62

Allbound

JANUARY 2, 2020

Take affiliate partners and referral partners. What’s a referral partner? A referral partnership is built on relationships. A referral partner has a pre-existing connection with the person they’re referring to you. The strength of a referral partner is that they bring in high-quality leads. What’s your budget?

Referrals 78

Referrals How To Scale Social Media 78

Smooth Sale

APRIL 6, 2024

Photo by rebeck96 Attract the Right Job Or Clientele: How to Prepare Your Real Estate Business for Success Becoming a realtor can be lucrative if you can get your business off the ground right from the beginning. Ask For Referrals Although it can be a slow start, begin by asking family and friends for referrals.

Real Estate 95

Real Estate Social Media How To Media 95

No More Cold Calling

JANUARY 29, 2020

I’d rather someone explain how to complete a task than read how to do it. What excites me is working with prospects and clients on referral selling and experiencing together the dramatic results they achieve. I’ll have a new platform for my referral course, and I might even have a new CRM. I’d delegate if I could.

Referrals 156

Referrals Gatekeeper Hiring Sales Qualified Lead 156

Zoominfo

MARCH 4, 2021

Let’s take a look at why SMBs need a lead generation strategy and how to build one for consistent business growth. You want to be on top in your market, but it’s more difficult when you’re pitted against enterprises. Develop email marketing campaigns – A one-size-fits-all approach to emailing leads is inefficient.

Lead Generation 246

Lead Generation Ideal Customer Profile Lead Rank Lead Scoring 246

No More Cold Calling

FEBRUARY 15, 2018

It starts with inbound leads: responding to leads from marketing, answering website inquiries, and following up with podcast and webinar attendees. in my Referral I.Q. So, they know how to talk to executives, but not executive assistants? There’s only one approach that will shift these numbers—a referral system.

Gatekeeper 306

Gatekeeper Webinar Metrics Sales Qualified Lead Decision Maker 306

Close.io

SEPTEMBER 30, 2019

Want more, higher quality customers with a lot less effort than it takes to do cold outbound sales or inbound marketing? Use this simple referral sales system to grow your business starting today. While everyone nods their head in agreement when I say this, very few companies do referral sales effectively. Yes, they are.

Referrals 89

Referrals Customer Outbound Incentives 89

The Pipeline

JULY 16, 2012

Last week I was working with a group, we were looking at more effective prospecting, when we got around to discussing referrals, I got back some familiar comments. The specific comment was that the rep was reluctant to ask prospects/clients for referrals “because what if the person or company they refer are out of my territory?

Referrals 324

Referrals Lead Rank Lead Scoring Territories 324

No More Cold Calling

JANUARY 28, 2018

When I ask groups of salespeople, “Who wants to build referral skills and will agree to be accountable for results?”—not Why are they the only ones interested in building referral skills? Then we gave them a phone, a list, and, a desk, and expected them to figure out how to book meetings. not every hand goes up. Amazing, really.

Referrals 166

Referrals Cold Calling Lead Generation Sales Qualified Lead 166