Remove Outbound Remove Sales Remove Software Remove Study
article thumbnail

Inbound vs Outbound Marketing

LeadBoxer

This division between effective and ineffective marketing strategies can be acutely seen when comparing inbound vs outbound marketing. This guide will cover the differences between the two, and offer tips on how you can use them to convert leads into sales for your business. What is Outbound Marketing?

Inbound 104
article thumbnail

Go through the motions

Sales 2.0

In sales we need to go through the motions. Research from XANT looked at the optimal “cadence” for prospecting based on the masses of data available to them through companies’ usage of their software. Their study looked at 479,140 outbound cadences from nearly 9,000 companies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

This phenomenon is known as the “ Curse of Knowledge ”: When you encounter information that you’re familiar with—like a beaten-to-death professional title ( *cough* self-described “thought leaders” *cough* ), or a scripted sales message—your brain instinctively “doesn’t wanna know,” because you’ve encountered the same data before.

article thumbnail

Case study: How Zuora drives 60%+ of its growth by outbound, even when accounts need nurturing for years

Close.io

No joke, we’ve spoken to CEOs who want to make money on outbound prospecting in 90 days, but when asked how long their sales cycle is, they answer “four to six months.” Zuora has three customer types that need them: Software-as-a-Service (SaaS): These companies are obviously “born into subscription.” Massive sales team growth.

article thumbnail

Case Study: How Tenbound Helped Nitro Grow SDR-Sourced Opps by 113%

Tenbound

Nitro’s business productivity software was growing fast. Their outbound pipeline needed to grow to keep pace. With recent acquisitions and mergers, they were shifting focus to mid-market and enterprise segments. The vanguard engaging the new target markets would be the SDR team.

article thumbnail

Sales Strategy 101: The Ultimate Guide

Zoominfo

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. To craft an effective modern sales playbook , data and analytics must reign supreme.

Strategy 130
article thumbnail

10 Ways to Generate More Quality Leads for Your Logistics Pipeline

Pipeline

In fact, most sales teams rely on long-term accounts and word-of-mouth to maintain revenue, which is not a sustainable approach. Create a Formal Sales Process The first step in elevating your lead generation process is to build a definite sales process. Lead evaluation: not every lead is worth pursuing.