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The 18 Best Places for Sales Reps to Research Prospects [Expert Tips]

Hubspot Sales

Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations. If you decide to leverage LinkedIn to guide or support your prospect research efforts, there are some key steps you should follow.

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5 Pieces of Terrible Sales Advice (& What to Do Instead), According to Coursedog's Director of Sales

Hubspot Sales

Sometimes, the insight you get can help you shape more sound, thoughtful sales efforts — giving you a framework to help you better understand your prospects and how to cater to them. You want to cast as wide a net as possible — prioritize volume over personalization when communicating with prospects.” But there's a flip side.

Remedy 79
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Permission-Based Selling: What It Is & Why It's Valuable

Hubspot Sales

Permission-based selling is essentially the sales equivalent of permission-based marketing — a marketing strategy that revolves around consumers opting into receiving promotional offers and announcements from a brand. One of the most consistent gripes prospects raise about salespeople is that they're too pushy.

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Social Media Demand Generation: A Q&A

Zoominfo

If your content doesn’t resonate with a prospect’s needs or satisfy their pain points, your message will go unheard. Fortunately, social media allows you to access the insights you need to remedy this issue. Social sellers realize a 66% greater quota attainment than those using traditional prospecting techniques ( source ).

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Influencer Marketing 101: The Beginner’s Guide

Zoominfo

In today’s post, we remedy this issue. If your organization still relies on directly promotional content, you aren’t going to see the results you are looking for. Influencers provide companies with high-quality content , that sidesteps promotion in favor of providing the audience with a valuable experience.

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Social Media Demand Generation: A Q&A

Zoominfo

If your content doesn’t resonate with a prospect’s needs or satisfy their pain points , your message will go unheard Fortunately, social media allows you to access the insights you need to remedy this issue. Social sellers realize a 66% greater quota attainment than those using traditional prospecting techniques ( source ).

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Want to Stop Rampant Sales Team Turnover? Career Ladders Are the First Step

Hubspot Sales

Motivation is increased as well, since in order to be promoted, employees must meet satisfactory standards of work. To remedy this, they started to review their process, then started hiring different people: those with just a few years of experience, enough to have the chops to sell, but not so far along as to jump straight into an AE role.

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