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The Best Referral Programs Start with a “Referral Culture”

No More Cold Calling

For the first time ever, clients are asking me how to build a “referral culture.” Sales VP Sam told me he wants to create a referral culture, as did CRO Sue, and CEO Amanda. They recognize that referrals are the fastest and “stickiest” business development methodology for qualified lead generation. That’s culture.

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Qualities of a Great Sales Manager

Janek Performance Group

For sales managers, look for qualities that build strong teams and motivate others to perform their best. Whether you seek a new hire or promotion, here are several essential qualities of sales managers. Someone in line for this position already possesses effective sales strategies. Asks questions.

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[Missed Connections]: July Referral-Selling Insights

No More Cold Calling

Too Busy to Get Referrals? If salespeople don’t stay in touch with prospects and referral sources, they won’t be able to keep hot new leads coming in. No matter how much you have on your plate, unless you make time to prospect, your sales pipeline will dry up. Are Referral Leads Waiting in Your Inbox?

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(2:56) “The Importance of Setting Learning Goals for Sales Leaders”

Steven Rosen

In this 2:56 video, Steven Rosen and Colleen Stanley discuss the need for sales managers to go beyond setting sales goals and to define learning goals for their teams. They share how organizations can align learning goals with sales goals and invest in training and resources to support their salespeople.

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Want to Choose Your Clients? Get Referrals

No More Cold Calling

They value what we offer, communicate well, are forward thinking and reasonable, have a good sense of humor, and will give the time, money, and resources to make our business projects successful. Your resources (and energy) will be drained. PITAs hang out with other PITAs, so their referrals will be to other demanding, stingy people.

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This is Why You Don’t Get Referrals

Alice Heiman

Why don’t account based selling teams ask for referrals? Why is asking for referrals ad hoc and not a discipline? It makes no sense at all because every sales leader and account based sales rep knows that referrals are their hottest leads and best business. Sales leaders, here’s what you’re up against: 1.

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Does “Call Reluctance” Prevent You from Asking for Referrals?

No More Cold Calling

Many salespeople—even sales veterans—still experience call reluctance, especially when asking for referrals. Write an email with “ Referrals no longer a priority?” Referral Selling Feels Even More Personal The best scenario is when you’ve been introduced by people your prospects know and trust. But Sam isn’t alone.

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